Sr. Product Manager - Classics Apparel

Key Responsibilities:


  • Create consumer winning product concepts aligned with global seasonal strategic direction and guidance from Director of Apparel
  • Manage range size, model/article count efficiencies, GIM margin and net sales for the respective offer within agreed targets
  • Lead target FOB & RRP setting and creation of product briefs
  • Drive the product creation process in collaboration with the cross functional teams while managing all tasks within the given time frames
  • Be a role model for other team members in regard to product creation process and show leadership through living the brand values
  • Build and maintain a strong relationship with cross-functional teams and with interlinked departments (Footwear, Comms, CTC) to enable an efficient product creation process; ensure product excellence
  • Pro-actively analyse business, draw conclusions and act upon; drive profitability and efficiency
  • Be a competent partner for product and ranging discussions with markets and retailers
  • Prepare and present ranges and business-related topics - with respective audience in mind - by using relevant structure and content
  • Identify projects to optimize category performance; work independently and steer to conclusion
  • Gain influence and understanding within the streetwear industry to develop trend relevant product concepts fit for Classics consumer.
  • Identify and develop collaboration opportunities to drive hype for the men’s business. Manage special projects that fall outside of normal creation calendar.






  • Personnel managed – not immediatley                  
  • Budget managed – no  


Key Relationships:


  • VP Performance Apparel
  • Director Men’s Apparel
  • Global Design team
  • Global Development
  • Global Product team
  • Brand Communications Manager
  • Regional Merchandisers
  • Fashion and Collaboration Team
  • Diverse network within the streetwear and fashion industry


Knowledge, Skills and Abilities:


  • Lateral thinking and challenge status quo
  • Communication skill set, including effective negotiation and clear transportation of information
  • Step up to conflicts, work towards a diplomatic solution
  • Be open for change, support execution of change management
  • Cooperate effectively to maintain and develop trustful relationships
  • Basic leadership skills
  • Work independently as well as part of a team
  • Efficiently plan and prioritize daily work
  • In-depth knowledge of respective product category
  • Advanced analytical skills, be solution driven and result oriented


Requisite Education and Experience / Minimum Qualifications:


  • College degree, preferably in marketing/business /textile/fashion
  • Minimum of 5-7 years Product Marketing experience with APP, FTW or ACC background
  • Experience in trade or sales is helpful
  • Fluent in English
  • PC skills (MS Office programs)

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

Job Title:  Sr. Product Manager - Classics Apparel

Brand:  Reebok
Location:  Boston
TEAM:  Product Development
Country/Region:  US
Contract Type:  Full time
Number:  217217