Assistant Manager Store Desgin, Franchise East

Purpose & Overall Relevance for the Organization:

This role is to

  • Implement the roll-out expansion plan for all retail concept stores.
  • Ensure all global and regional design & fit-out guidelines are followed, and maintain a high-quality store environment.

Key Responsibilities:   


  • Responsible for all store formats for East region. Formats include adidas Homecourt, Neighbourhood, Originals, NEO, Kids and Factory Outlet.
  • Work with Regional RD to confirm retail site and flag any locations that do not meet space planning requirements.
  • Work with store planning agencies to develop store plans that conform to adidas retail format and branding guidelines and are also commercially relevant for the store size, shape, traffic flow, and surrounding retail environment. Review carefully each store’s layout plan and construction drawings.
  • Manage the store opening process to achieve target opening date, including timely confirming store layout plan, placing fixture order, and satisfying all relevant store quality demands.
  • Regular on-site checking for stores in T1-T3 cities.
  • Coordinate with store construction team to ensure design and construction standards are met during the construction phase.
  • Produce regular reports, eg. Vendor KPI evaluation report, Store audit report, etc..
  • Cooperate closely with cross-functional departments (eg. Visual Merchandising, Sales, Procurement)
  • Organize regular training for regional design agencies and customer, to keep them up-to-date on latest space planning & façade guidelines, new fixtures, and updated report templates.
  • Proactively provide solutions to any problems or issues raised internally or externally.
  • Support setup of quarterly Trade Meeting show rooms.


  • Control store opening costs according to defined unit costs. Supervise whole procurement operation to ensure processes are strictly and timely followed.

Systems and Processes

  • Update the POS Lifecycle system as part of the store opening, upgrade, and closing processes.


  • Organize regular training for regional design agencies and customers, to keep them up-to-date on latest space planning & façade guidelines, new fixtures, and updated report templates.

Key Relationships:

  • Internal: HQ Store Development team and Purchasing team, Regional Retail Marketing/ Sales/ Visual Merchandising/Franchise Operations
  • External: Franchisee, Design Agency, Construction Team, Fixture Management Consultant, Logo/Lighting vendors

Knowledge, Skills and Abilities:

  • Ability to communicate confidently with customers and design agencies
  • Strong sense of responsibility
  • Strong retail construction knowledge
  • Strong interior design knowledge
  • Visual Merchandising skill is a plus
  • Takes initiative, organized and results oriented


Requisite Education and Experience / Minimum Qualifications:

  • 3-4 years’ experience in retail design, retail construction, or related industry
  • College degree or above
  • Strong PC skills, proficient in Microsoft office, Photoshop &  AutoCAD
  • Good written & spoken English

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

Job Title:  Assistant Manager Store Desgin, Franchise East

Brand:  adidas
Location:  Shanghai
TEAM:  Retail (Back Office)
State:  31
Country/Region:  CN
Contract Type:  Full time
Number:  318976
Date:  Apr 8, 2021