Assistant Manager eCom Buying, eCommerce

Purpose & Overall Relevance for the Organization:


  • Optimize pre-season buying depth, in-season sell-thru monitoring and “plan B” proposal to achieve eCom financial goals for adidas.
  • Align eCOM assortment with CTC AP  for own .com and platforms based on the Category Planning range plan for the country – Japan.

Key Responsibilities:

Deliver below tasks as part of the eCom Buying team with manager’s support.


  • Provide quality feedback with manager’s support to omni-marketing calendar draft prepared by Brand Activation.
  • Provide quality feedback with manager’s support to assortment planning draft prepared by Assortment Planning.
  • Attend the APAC sign-off meeting (*mini GBC) to make the eCom Buying decision better.
  • Provide the forecast by article level to Category Planning before the sign-off.
  • Based on “Open to Buy” by category and assortment plan, make the buying depth plan and get approvals by Director and Senior Manager eCom Buying.
  • Aligned beforehand the category strategic plan and eCom related functions.
  • Provide the latest product launch information reflecting the delivery status with Digital Activation, and eCom Operations / CX teams to be ready for the optimized consumer journey on eCom.
  • Monitor, analyze, and report the sell-thru to eCom Buying Director and eCom leadership.
  • Propose “plan B” if the sell-thru is underperforming and additional orders using SPEED if the sell-thru is outperforming.
  • Represent eCom as category sales person, attend the cross-function team meeting, and share business update for Category Planning.
  • Flag low sell-thru articles and propose a markdown date to Category Planning.
  • Make an eSite visit to understand the consumer trend and review best sellers and/or black holes.
  • Propose the mid-season and end-season sales planning based on the in-season performance.

Knowledge, Skills, and Abilities:

  • Strong analytical skill
  • Strong presentation skill
  • Strong communication skill
  • Strong “Play to Win“ mindset
  • Experience in Merchandising/Buying
  • Experience in Japan market
  • Passion for sport and fashion

Requisite Education and Experience / Minimum Qualifications:

  • Bachelor degree in Business or equivalent professional experience
  • 3+ years’ experience in relevant Merchandising or Buying
  • Business level English / Japanese

Key Relationships:

  • Japan CtC adidas
  • APAC CtC Assortment Planning
  • Japan Brand Activation (*especially Digital Activation and Omnichannel Marketing) 
  • Japan Supply Chain
  • Japan DTC buying


adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

Job Title:  Assistant Manager eCom Buying, eCommerce

Brand:  adidas
Location:  Tokyo
TEAM:  Digital
State:  13
Country/Region:  JP
Contract Type:  Full time
Number:  258494