eCommerce Sales Account Specialist

Purpose & Overall Relevance for the Organization:

  • Support the Wholesale Specialties team in driving the digital development of the defined key account, seeking to optimize our brand representation, consumer experience and ultimately growing net sales & market share online
  • Support the Director and team in driving specific sell-ins and range extensions for online
  • Ensure best in class merchandising actions focused on products visualization, rankings visibility
  • In collaboration with the Line Manager ensure perfect digital campaigns execution (launches and commercials) in cooperation with Marketing and DPC teams
  • Monitoring online experience and adidas performances

 

Key Responsibilities:

  • Analyze and monitor consumer demand, category trends and the defined key account digital assortment and identify opportunities to help accelerate our brands’ net sales & market share
  • Continuously monitor the on-site assortment for availability, visibility and findability
  • Guarantee together with the Director  that the content is locally relevant to the target consumer and respective geographies
  • Execute Digital Shelf optimization initiatives in close collaboration with the account’s digital team & the DPC community
  • In partnership with analytics, measure key performance metrics and quantify commercial impact based on enhancements and facilitate the forecasting of online sales & growth ambitions across the account
  • Regularly give feedback of the respective account into the Zone DPC team to help drive best-practice & consistency in our approach across Europe
  • Showcase expertise in key internal & external environments (e.g. Sell-ins, key account meetings, Sales & Marketing meetings etc.)

 

Knowledge, Skills and Abilities:

  • Ideally experience with online product ranging and assortment
  • Understanding of key digital KPIs (e.g. Impressions, CTR, PDP views, ATC, CVR, ROAS), their inter-connected nature and what levers to drive to improve performance
  • Experience working with digital metrics & a history of leveraging these to increase sales performance
  • Passionate about deriving business insight from data, improving processes, and solving problem     
  • Flexibility to handle multiple tasks and to work under pressure
  • Comfortable with working in an international environment
  • Good Powerpoint and xls skills required coupled with excellent communication and presentation skills
  • Fluent English, both verbally and written

 

Requisite Education and Experience / Minimum Qualifications:

  • Minimum 1-2 years of professional experience in an eCommerce or digitally related field
  • University degree in the field of Business, eCommerce or equivalent
  • Experience working with external stakeholders, ideally within the sportswear industry
  • Good knowledge of local E-Commerce landscape in the sportswear industry
  • Experience working with leading digital data platforms such as Google Data Studio, BI, Adobe is preferred

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

Job Title:  eCommerce Sales Account Specialist

Brand:  adidas
Location:  Monza
TEAM:  Sales
State:  MB
Country/Region:  IT
Contract Type:  Full time
Number:  455428
Date:  Jun 22, 2022