PURPOSE & OVERALL RELEVANCE FOR THE ORGANIZATION:

•    Responsible for developing and implementing country Own Retail & Franchise strategy within designated market in corresponding with Global/Emerging Markets/SEA directions.
•    Deliver sustainable net sales and profit growth both in own-retail and franchise business. 
•    Ensures all dimensions of we run the business such as seasonal orderbooks / categories product buy, NS conversion, go-in margin, standard margin, business on-hand, trade inventory and other operational objectives are met through an executed strategic business plan.
•    Leads a service culture and develops people within assigned channels and beyond; be champion in driving employee engagement; be responsible in developing and retaining talents within functions, muscle up team capabilities and strong pipeline success in order to deliver channel business goals year over year.

KEY RESPONSIBILITIES:

•    Design and implement the strategy for the own retail and franchise business throughout Market to grow the business and achieve a competitive advantage in the market 
•    Strategize Go-to-Market distribution and roadmap, continously work on to shape marketplace strategy and strenthening franchise portfolio management. 
•    Maintain a collaborative approach and consistently communicate vertically and cross-functionally to ensure alignment of internal priorities and resources are allocated appropriately to achieve desired results. 
•    Directs and continuously improves Retail/franhise store operations to meet market and global objectives for operational excellence.  
•    Develops and implements in-store programs designed around industry best practices to increase efficiency in operational and Brand excellence. 
•    Drive market strategy for retail/franchise expansion to fulfill brand and commercial objectives, partner closely with SEA DTC Hub team to finalize investment decisions.
•    Own internal procedures for the adidas Group brands to ensure full compliance with internal audit and published guidelines/procedures.
•    Lead and advocate the service model and methodology – be an active ambassador for the Connect Engage and Inspire methodology and live this in your day to day leadership practises
•    Create and drive a high performance service culture by setting clear expectations, targets, analyzing channels, customers, stores performance, holding leadership teams accountable and giving appropriate and prompt feedback.
•    Lead by example staff progression and development using Global tools and programs; Performance management, coaching, career planning, career experiences and placements plus participation in relevant development programs.
•    Actively lead and participate in Global and Market talent management processes through mentorship. Sponsorship, sharing talent and providing market development opportunities for global talents to reach their full potential.
•    Ensure the Global Retail HR in-store training and development program is executed to strive for constant improvement in store personal capability
•    Lead and drive people initiatives bring the people strategy to life in the context of the local function and Market, leverage global tools and programs to enable this and identify local needs in partnership with HR Business Partner.

KEY RELATIONSHIPS:

•    EM / SEA Hub Team
•    Market Leadership Team 
•    Landlords and Mall Management

KNOWLEDGE, SKILS & ABILITIES:

•    Ability to think strategically, define business opportunities and problems, understand complex business challenges and formulate effective solutions designed to improve results.
•    Demonstrated experience in developing and completing successful financial and business plans for achieving sales, service, and contribution goals in large Retail organizations.
•    Strong leadership and coaching skills, and the ability to capitalize on and apply these skills, resulting in the growth and development of managers and employees in the organization.
•    Possesses strong interpersonal skills and is able to achieve desired results in a fast-paced, highly competitive, multi-tasking environment.
•    Extremely strong in the areas of merchandising and store operations, preferably industry knowledge within footwear & apparel.
•    Ability to conduct and analyze research related to consumers, industries, markets, customers and competitors.
•    Possess strong organizational, problem solving, negotiation and resolution skills.
•    Experience setting a shared vision and direction and building the excitement and enthusiasm needed to engage a wide variety of stakeholders;
•    Experience building organizations with strong teams and truly committed staff – evidenced by employee retention and engagement;

PRE-REQUISITE KNOWLEDGE/SKILLS:

•    Bachelor's degree with ten or more years retail sales management experience with progressively increasing scope and responsibility (a combination of education and experience may be substituted in lieu of a degree)
•    10+ years managing and leading a wide team.
•    Minimum 7 years’ experience successfully in leading, managing and developing brand concept store or multi-channel retail teams.
•    Good command of English and fluent local language
•    IT Skills:

      + Outlook: Intermediate

      + Excel: Advanced

      + Powerpoint: Advanced
 

(This position is open for local Vietnamese candidate only)