Manager Category Planning

Purpose & Overall Relevance for the Organization:

  • Be the key player to drive category range plans in Hong Kong within guidelines set by Greater China (GCA) BUs and Global

 

Key Responsibilities:

  • Responsible for assigned categories range within the country RA based on GCA proposal.
  • Work with manager to understand category seasonal strategy / priority.
  • Strong understanding of the Hong Kong market landscape, specific channels and category consumers needs.
  • Develop quarterly category range plan and assortment plan.
  • Perform Category analysis including sell-thru, forecasting, pricing corridor & segmentation compliance, etc.
  • Identify potential gaps and make recommendations for improving the assortment for the market.
  • Work within E2E calendar timelines & deliverables.
  • Propose Hong Kong prices in local currencies, ensuring pricing harmonization.
  • Suggest and make inputs in volume forecast and define product mix to achieve margin & Net Sales targets and forecast accuracy.
  • Sample feedback and ordering (pre-sell / SMS).
  • Ensure global systems are up to date with country/cluster information, i.e. RMA / DMT.
  • Local article management + SMUs briefs to GCA BUs as needed/approved.
  • Define customer segmentation; Ensure deviations approval on segmentation.
  • Gathering collation of market landscape and competition intelligence (category level) - feedback to GCA Concept to Consumer (CTC).
  • Article selection for AP into store format framework according to BU range segmentation (width only).
  • Mandatory Range guidance and review per segmentation guidelines.
  • Deliver Category AP presentations at key GTM milestones as required.
  • Work with Brand Activation team on seasonal category brand calendar.
  • Prepare & execute key internal meetings such as; Pre-Buy, Final Buy, Monthly Marketing Campaign, Sell Thru etc. based on the aligned deliverables.
  • Support in updating on seasonal category strategic plan, support IBP/ SBP process, review performance and ensure consistent evolution of quality of output.

KPI’s:

  • Category NS, Net margin
  • Sell-out
  • Compliance to range segmentation
  • Compliance to price corridor
  • NPS
  • Market share

 

Key Relationships:

  • Brand Director
  • CTC
  • GCA BU Team
  • Wholesale, OR & eCOM Channel Teams
  • Buying Team
  • MOPS

 

Knowledge, Skills and Abilities:

  • At least 5 years of marketing management experience with a recognized top tier brand, with at least 3 years in product management
  • Exposure to other marketing disciplines preferable, e.g. merchandising, brand communication, or sales experience
  • Must have the ability to influence others within an organization
  • Self-initiative and result-oriented
  • Strong analytical & communication skills
  • Attention to detail with high level of accuracy
  • Willing and able to travel on a regular basis

 

Industry: Preferably in retail/apparel/ FMCG/White goods

 

Exposure: Retail / FMCG / Fashion

 

Requisite Education and Experience / Minimum Qualifications:

 

  • University degree in Business or Marketing preferred
  • Min. 5 years relevant working experience preferred
  • Fluent in English & Cantonese,
  • Proficient in Microsoft Excel, Word, Powerpoint.
  • Passion for sports

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

Job Title:  Manager Category Planning

Brand:  adidas
Location:  Hong Kong
TEAM:  Marketing & Communications
State:  HK
Country/Region:  CN
Contract Type:  Full time
Number:  509894
Date:  Apr 5, 2024