2025 US Undergraduate Internship - Product Marketing, Basketball, Los Angeles
2025 US UNDERGRADUATE INTERNSHIP
PRODUCT MARKETING – BASKETBALL
adidas – Los Angeles, CA
Creating the future of sport inspires our work every single day. We’re always on the lookout for talented new students. Always learning, always improving. Curiosity keeps us growing both as a company and as individuals. Come test your strengths, broaden your skills, share your input, and pursue your passion with an internship at adidas.
Please note, there are two (2) roles available for this requisition; both in Los Angeles, CA. Candidates who apply to this role may end up in either of these teams.
Team 1 Priority: Women’s Basketball
The adidas Basketball team is committed to becoming the top brand for women in the sport. We will understand the women’s consumer, enhance their experience on and off the court, and boost visibility across high school, college, and WNBA platforms. By learning from successful brands that empower women, we’ll adapt their strategies to capture market share and position adidas as the #1 choice in women’s basketball.
Team 2 Priority: National Collegiate Athletic Association (NCAA) + Locker Room
This team will focus on NCAA teams and their locker room needs while collaborating closely with on-court uniform teams. Our goal is to enhance the athlete experience by providing tailored solutions that meet the specific demands of collegiate basketball.
KEY ACCOUNTABILITIES
- Ability to support analyzing the sport, consumer, customer and market progression to ensure constant improvements/evaluation of the product category
- Assist in managing the product process from clear briefs to range launch.
- Collaborate with Design, Development, Go-To-Market team and Accounts to ensure optimal range and products
- Assist with all computer related tasks (including applicable systems/applications)
- Assist in creating ideal merchandising plans, by color roll-outs, launch dates, by channels, by accounts, showcased through retail floor plans.
KNOWLEDGE SKILLS AND ABILITIES
- Passion for Apparel and Footwear
- Ability to effectively collaborate with cross-functional teams
- Strong business acumen in channel distribution, range rationalization, margin
- Strong process and organization skills
- Proficiency with MS Office Suite and working with systems/applications
- Curiosity of product creation process and product lifecycle preferred
- Ability to think merchandising across channels and accounts while in the creation phase
QUALIFICATIONS
- Currently enrolled in an undergraduate program at a College/University
- Anticipated graduation date is between December 2025 and August 2026
- Eligible to work in the US without restrictions.
- Available to participate in our 12-week full-time internship program from May/June to August/September 2025
APPLICATION TASK | ADIDAS 1-PAGER
In early 2024, we began the three chapter journey into the future, centered on our new brand campaign, You Got This. "You Got This" is designed to motivate everyone to overcome pressure and realize their personal potential.
Instead of a cover letter, please submit a 1-page PDF answering the following prompt: Show us who you are and what “You Got This” means to you. This is your chance to think outside the box, show adidas your authentic self and what makes you passionate about joining the Brand. The only requirement is that the adidas 1-Pager is submitted as a PDF. It can be in any format such as print, visual, written, digital, a link, etc.
2025 INTERNSHIP PROGRAM OVERVIEW
The Internship Program includes the following elements to round out the work you do with your team on a day-to-day basis:
- Intern Orientation
- Leadership Speaker Series
- Cross-Functional Collaboration
- Intern Innovation Challenge
- Social Activities
- Mentorship
- Networking
WORK CULTURE
- We operate in a hybrid work environment, with 3 days in office and 2 days remote.
- Though our teammates hail from all corners of the world, our working language is English.
- Diversity and Inclusion at adidas means championing individual uniqueness and cultivating a culture of belonging in which everyone can create at their best. We embrace DIVERSE backgrounds, experiences, and perspectives and seek to create a workforce that REFLECTS our consumers and communities.
- The base pay for this position is $32/hour.
NOTE: The application for a 2025 internship will close on Tuesday, October 15th at 11:59pm PST. We will not accept any late applications. You will receive confirmation that your application has been received and we will communicate your status by the end of November. Thank you for your patience while we review your candidacy!
adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.