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Manager, Brand Comms Greece- temp position

Purpose & Overall Relevance for the Organization:

 

Lead brand communications for adidas Brand campaigns and selected cross-category campaigns and plan effective implementation of the communication strategy throughout the market in order to build brand and drive brand momentum in the market.

 

Key Responsibilities:  

 

  • Develop and Manage market category activation plans landing holistic and EU consistent campaigns across all communication channels (comms, PR, digital, event)  in collaboration with BU teams.
  • Ensure all consumer touch points (comms, channel mkg, sport marketing, key city activation) are in alignment with market specifics
  • Feed in category communication plans & brief agencies to guarantee executional excellence
  • Drive and manage development of market specific initiatives in close collaboration with Global and EU BUs.
  • Manage local MWB in accordance with the market strategic activation plan.
  • Drive analysis of performance of key campaigns
  • Ensure all brand marketing tactics live up to brand standards, meet KPI’s and are on-budget/on-time
  • Manage annual market specific digital marketing calendar for respective area of responsibility in cooperation with BU  and Newsroom and ensure activities are included in the Brand Communications marketing calendar.
  • Drive in cross category concept sell-in marketing plan coordination and consolidation.

 

Knowledge, Skills and Experience:

 

  • Experience in brand marketing and/or sales (sporting goods industry preferred)
  • Project management experience
  • Advanced user of MS Office suite of products
  • Consumer and customer-minded brand builder and implementation driven personality
  • Experience with digital production process and technical nature of developing digital marketing initiatives.

 

Requisite Education and Experience / Minimum Qualifications:  

 

  • University degree in Business or equivalent professional experience, ideally in Sales and/or Marketing
  • 4+  years of Marketing and/or communication experience
  • Fluent in English

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

Job Title:  Manager, Brand Comms Greece- temp position

Brand:  adidas
Location:  Athens
TEAM:  Marketing & Communications
State:  I
Country/Region:  GR
Contract Type:  Full time
Number:  378071
Date:  Oct 13, 2021