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Manager ISC Concept Creation (m/f/d)

Purpose & Overall Relevance for the Organisation:

 

Creation of manuals/guidelines & training programs to respond to Brand positioning & strategy. Manage the development, innovation and management of all In-Store Communication tools ensuring Global consistency in our Global Retail stores.

 

Key Responsibilities:

 

  • Partner with the relevant teams to create clear requirements and align briefs whilst ensuring continued alignment to Brand objectives and positioning:
    • Develop In-Store Communication tools for each of adidas’ labels that respond to their target consumer profile.
    • Develop guidelines, training programs and tools for markets to implement the concepts.
  • Manage external agencies (visual presentation specialists; software agencies, communication agencies etc.).
  • Improve processes:
    • Monitor the Retail industry (brick and mortar and digital) for best practices that can be adapted for adidas.
    • Drive for industry leading innovations in ISC at both the consumer level and the implementation practices.  Build business cases for investment direction with guidance on commercial or Brand lifting experiences
  • Manage Resources:
    • Manage project budgets (as assigned).
  • Coordinate between department tactics and operational objectives.
  • Work independently and collaboratively.
  • Additional assignments or special projects as assigned or agreed.
     
    Authorities:
     
  • None.
     
    Key Relationships:
     
  • Global Retail Design team
  • Omni Chanel Marketing ISC team
  • Global Range Architecture team
  • Global Merchandising team
  • Global Horizontal Concepts team
  • Business Units
  • Brand Management
  • Market teams
  • Global Sales Organization (Relevant Departments)
  • External Agencies.
     
    Knowledge, Skills and Abilities:
     
  • Fully qualified and experienced in retail In-Store Communication, combining theoretical with practical experience.
  • Strong organisation skills and flexibility.
  • Specialist in technical skills.
  • Proven track record in project management.
  • English fluent: verbal, written & spoken. Another European language is an advantage.
  • IT: Microsoft Office advanced. iShopShape is an advantage.
     
    Requisite Education and Experience / Minimum Qualifications:
     
  • Business or Marketing Degree.
  • 4+ years’ experience in Retail Instore Communication.
  • 1+ years working with global markets, or a key adidas market.

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

Job Title:  Manager ISC Concept Creation (m/f/d)

Brand:  adidas
Location:  Herzogenaurach
TEAM:  Retail (Back Office)
State:  BY
Country/Region:  DE
Contract Type:  Full time
Number:  262773
Date:  Sep 25, 2020