Manager category Management Originals, GCA

Manager Category Management – Originals

Area:                                                                                                          GCA

Department:                                                                                            adidas Marketing - GCA

Director Reporting Line:                                                                        Lead of category management,

Indirect/Secondary Reporting Line:                                                    

Location:                                                                                                   Shanghai

GSMS Grade:                                                                                            M4

Number of Personnel Managed:                                                          -

Cost Center/Budget and/or Revenue Responsibility:                        -



Purpose & Overall Relevance for the Organization:


  • DRIVE category business success within guidelines set by Global BUs


Key Responsibilities:


  • Responsible for the business success of the category incl. setting forecasts, pricing corridor, size range, RID and Sell-through
  • Build the category range by country cluster and by channels within guidelines by Global BU and GCA CTC, incl. inline, promo, SMU, Local Creation
  • Implement GCA country cluster & channels allocation for global allocated products
  • Perform Category analysis including sell-thru, forecasting, range adoption incl. brand collection, pricing corridor compliance, monthly flow, ARP, etc.
  • Support the line Manager in interface between Global BU, GCA functions, and country cluster
  • Responsible for ordering samples sets for all GCA country cluster, including inline pre-sale & SMS, plus ISC, etc.
  • Leverage GTMT analysis to set price bands (standard margin based on average price)
  • Monitor systems and file management: Master Range File, HUB, DMT & RMA
  • Actively participate in departmental level trainings and development initiatives and activities



  • Category NS, Net Margin and Contribution across GCA
  • Sell-out
  • Forecast & data accuracy
  • NPS
  • Market share
  • Achievement of key SBP initiatives


Key Relationships:


  • GCA CTC team, GCA Brand Activation
  • CTC Country contacts
  • Global BUs


Knowledge, Skills and Abilities:

  • Ability to implement strategy
  • Presentation/communication, negotiation and influencing skills
  • Distinct track record of success and range management knowledge
  • Industry knowledge, across divisions—footwear, apparel and accessories.
  • Understanding of Asian markets’ consumers, accounts, economic environment and commercial needs
  • Results Oriented Mindset
  • Team player with high level of integrity & attention to detail
  • Data analysis skills and ability to translate and articulate data results into clear business actions.


Requisite Education and Experience / Minimum Qualifications:

  • 3-5 years of experience in range management/product required. Regional experience preferred.
  • University degree in Business or equivalent professional experience, ideally in Sales and/or Marketing
  • Sporting goods industry experience required
  • Fluent in English
  • Strong Computer Skills including Outlook, Word, Excel (Pivot), Powerpoint, etc
  • Passion for sports and belief that through sports we have the power to change lives
  • Willingness to travel up to 15-20% of time



adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

Job Title:  Manager category Management Originals, GCA

Brand:  adidas
Location:  Shanghai
TEAM:  Marketing & Communications
State:  SH
Country/Region:  CN
Contract Type:  Full time
Number:  333288
Date:  Oct 17, 2021