PURPOSE:

The purpose of this role is to drive profitable and sustainable market share growth within assigned account and categories while promoting and respecting the image of the adidas brand. The Key Account Manager will be responsible for implementing specific product and brand direction for focus categories within the specific key account JD Sports South East Asia. Leading sell–in and sell-through for those categories along with wholesale activation and the CP and AP team to achieve profitable growth with the account.

DAY-TO-DAY RESPONSIBILITIES

• Coordinate/actively work together with JD Sports Buying Team, adidas SEA CP and AP team, Country sales teams as well as Customer Service​.
• Organize and steer the sell-in process (support building the assortment plan, create range presentations and offers, define local assortment recommendations, sample handling) ​.
• Reconcile orderbook after key cut-offs for respective key categories.​
• Assist in the development of account strategies​.
• Manage and align with cross-country stakeholder network.​
• Regularly monitor and process key figures such as sell-in and sell-out and provide category reporting to upward managers​.
• Manage the respective categories aligned to JD’s KPIs: sales, margin, inventory cover, sell-out, SKU efficiency, etc.​
• Continuously monitor monthly sell-out, inventory and backlogs and define actions.
• Closely collaborate with Activation Manager to bring excitement to consumers and drive sell-out.​
• Represent the assigned account internally as an “ambassador” towards all functions and vice versa and manage all interfaces.

CONSUMER INSIGHTS & ANALYSES

• Work with available Insights, Reportings & Analytics to develop best in class reports that generate insights and translate into action​
• Analyze consumer demand, category trends and competitor assortment on JD’s platform and identify gaps in current assortment with aim to drive sell-through across all customer touchpoints, be it online or offline​

KEY RELATIONSHIPS

• Global: Global Wholesale team, Emerging Markets Wholesale team
• Cluster: SEA CP and AP team, Country sales teams as well as Customer Service team
• JD Sports Buying team

KNOWLEDGE, SKILLS, AND ABILITIES

• Strong interpersonal skills: Very good communications and negotiating abilities as well as high presentation, relationship management, and facilitation skills
• Fluent in written and spoken local language as well as English. Skills and abilities in other languages are an added bonus but not essential
• Requisite Education and Experience / Minimum Qualifications:
  • University degree in business with marketing and sales focus
  • Minimum 5 years of sales experience within large sales organization, ideally in apparel/fashion/shoes or FMCG
  • Exposure: Sports, Marketing, Supply Chain
  • IT skills: Advanced MS Office Skills