Senior Category Manager, Originals


Develop business strategy to achieve net sales, net margin, inventory and SKU productivity for assigned category. Contribute relevant portions of annual and seasonal business plans on appropriate timelines with both global product groups and U.S. marketing and sales groups.


Key Accountabilities:

  • Develop the marketing strategy for the business from brief through range launch for assigned category.
  • Manage inventory to category goals by maintaining buying controls and close out releases.
  • Prepare the line for go to market excellence, including catalogue and web text maintenance.
  • Ensure category and account objectives are met.
  • Build range assortment and merchandising by channels and accounts from merchandising tools to catalogs and floor plans, which gives clear product direction and information to the operational departments
  • Collaborate with the Category Director to develop category initiatives in order to meet key commercial goals. Drive end-to-end initiatives through to all departments.
  • Implement activation plans to drive authentic stories with sports marketing and brand marketing.
  • Build market/retailer network to maintain trend and product awareness
  • Presents ranges internally and externally (to key retailers)
  • Identify the products that maximize profitability/productivity and present those to the Category Director in a clear and concise format
  • Communicate the pricing strategies for the assortment to the Category Director to ensure we meet the global strategy as well as the targeted channel segment
  • Manage the process with effective communication and action steps in order to achieve margin, profitability, and inventory.
  • May work with the Sales Manager to achieve goals by channel by account.
  • Manage end-to-end business models/supply chain solutions to obtain greater profit and cash flow, by channel, by key accounts.
  • May manage a small team of personnel.
  • Regularly help to review and optimize HYPE GTM process and plans.


Knowledge Skills and Abilities:

  • Proven ability to effectively collaborate with cross-functional teams.
  • Strong business acumen in channel distribution, net sales, margin, profit and inventory
  • Ability to provide category management leadership, including ability to manage/mentor more junior resources
  • Ability to work with and influence all levels of the organization
  • Strong presentation and planning skills
  • Strong process and project management skills
  • Excellent verbal and written communication skills
  • Ability to category manage across channels and accounts
  • A thorough understanding of retailers/markets, specifically in the sporting goods industry
  • Prior knowledge of retail or wholesale preferred 
  • A thorough understanding of customer markets and trends in the pinnacle lifestyle / sneaker industry
  • Strong solution orientation and positive mindset.
  • Positive and organized work ethic, ability to organize teams and processes cross functionally.



  • Four year college or university degree, preferably in Marketing/Business.
  • Minimum four (4) years product marketing or related industry experience.
  • Equivalent combination of education and/or experience may be substituted for degree.
  • Previous merchandising experience in the sporting goods industry preferred.
  • International experience preferred.

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

Job Title:  Senior Category Manager, Originals

Brand:  adidas
Location:  Portland
TEAM:  Marketing & Communications
State:  OR
Country/Region:  US
Contract Type:  Full time
Number:  363425
Date:  Oct 7, 2021