Senior Director Assortment Planning, Mono Brand

Purpose & Overall Relevance for the Organization:



Key Responsibilities:


  • Create assortment plans by channel/store clusters based on GCA RA, local needs & C/C calendar
  • Create detailed product & store segmentation/cluster for all C/C’s by Product segment & store segmentation
  • Communicate AP for Mono at selected GTM milestones and final handover to C/C DTC (for depth completion), with BD sign-off
  • Develop assortment seasonal strategy, according to segmentation, local needs and sell-out data for Mono brand stores
  • Create and Recompile a clear merchandising strategy at a store cluster level
  • Integrate with BC and RM into c/c campaign planning with right mandatory package to build up at cluster level
  • Integrate VM, CM Upfront into Assortment Building Process and support creation of VM renderings
  • Support for/during the C/Cs Trade Meetings for Franchise customers
  • Best seller mapping and weekly review of ST and define actions
  • Co-sign-off the range with GCA BU’s (including Assortment alignment)
  • Provide feedback on the campaign gaps to BU’s
  • Attend all GTM key milestone meetings
  • Listen to feedback from C/C’s DTC & CTC and put into action during AP building to support & drive C/C’s business
  • Involved with C/C’s commercial performance
  • Receive feedback and support request from channels
  • Be informed of assortment compliance comparison in all C/C for Mono (comparison of AP vs actual buy)
  • Review actual buy from C/C for Mono
  • Review weekly/monthly sell out results for all categories, all angles
  • Join the interactions that take place between GCA BUs and C/Cs CTC-CP
  • Drive performance and development culture through #MYBEST
  • Drive employee engagement, leading by example



  • GCA NS, Net Margin, Comp. Growth
  • Sell-out
  • Compliance & take ratio target achievement for assortments
  • Compliance to price corridor
  • Efficiency KPIs (overlap, hit rate, …)


Key Relationships:

  • Country CTC team
  • GCA BU team
  • Global CTC teams
  • Global BUs



Knowledge, Skills and Abilities:

  • Ability to develop and implement strategy
  • Strong presentation/communication, negotiation and influencing skills, especially with senior stakeholders within a global matrix organization.
  • Distinct track record of success and high-level assortment management knowledge
  • Strong numerical & analytical skills
  • Strong cross-functional and stakeholder management experience across commercial functions (e.g. marketing, sales, etc.) and support functions (finance preferred), as well as different organizational levels (Global, Market, etc.)
  • Strong industry knowledge, across divisions—footwear, apparel and accessories—and across all BUs.
  • Expert understanding of Asian markets’ consumers, accounts, economic environment and commercial needs


Requisite Education and Experience / Minimum Qualifications:

  • 10+ years of marketing management experience with a recognized top tier brand, with at least 10 years in product channel management. Regional experience preferred.
  • Exposure to other marketing disciplines preferable, e.g. retail / ecom / merchandising, or sales channel experience
  • University degree in Business or equivalent professional experience, ideally in Sales and/or Marketing, MBA preferred
  • Previous experience in managing a global matrix organization required
  • Sporting goods industry experience required
  • Fluent in English
  • Willingness to travel upwards of 20% of time

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

Job Title:  Senior Director Assortment Planning, Mono Brand

Brand:  adidas
Location:  Shanghai
TEAM:  Marketing & Communications
State:  SH
Country/Region:  CN
Contract Type:  Full time
Number:  446785
Date:  Jun 23, 2022