Senior Manager, Category Planning, Originals SEA

Purpose & Overall Relevance for the Organization:

Create an optimal category level assortment plan by store format, working closely with the BU, Cobcept-To-Consumer Range Architecture (CTC RA) team and Concept-To-Consumer Assortment planning team to populate and deploy key Brand concepts in the marketplace. Focusing on the Originals category.


Key Responsibilities:   

  • Work with APAC BU, Originals to understand category seasonal strategy/priority/insight
  • Conduct article ranking for depth guidance
  • Develop article assortment plan (width) into store format framework by month according to APAC Originals range segmentation, CTC range architecture, CTC commercial ranking by category
  • Review Mandatory  Originals and fulfill store clusters and channel requirements across SEA
  • Align full Originals category assortments with respective category APAC BU and handover category assortment plan to CTC Store Format Planner
  • Deliver category assortment plan presentations at Seasonal Sales Summit and provide material and support for Sales Training, KA Pre-lines, Trade Meeting
  • Prepare assortment planning showcase sessions together with Store Format Planner for all key sell-in milestones
  • Sample merchandising together with VM for Sales Training, KA Pre-lines, Trade Meeting
  • Provide tools for Commercial meeting, Integration meeting and Sell Thru meeting
  • SI & ST tracking & analysis

Key Relationships:

  • APAC CTC team
  • Brand Activation
  • SEA Sales Team
  • Key Customer Accounts for Originals
  • Marketing Operations


Knowledge, Skills and Abilities:

  • Marketing, merchandising and/or retail experience, with a distinct track record of success
  • Strong presentation/communications skills
  • Advanced user of MS Office suite of products


Requisite Education and Experience / Minimum Qualifications:

  • University degree in Business or equivalent professional experience, ideally in Sales and/or Marketing
  • 5-7 Years Relevant Work Experience in sports or similar industry
  • Fluent in English

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

Job Title:  Senior Manager, Category Planning, Originals SEA

Brand:  adidas
Location:  Singapore
TEAM:  Marketing & Communications
State:  01
Country/Region:  SG
Contract Type:  Full time
Number:  291808
Date:  Jan 13, 2021