Senior Manager, Store Development SEA


To lead the store development process in South East Asia by working closely with country teams to ensure the adidas brand standards of store design execution are met and exceed expectations for all new stores and renovations.  To ensure the store development roadmap is clear and up to date and in line with cost, schedule and operational requirements.



  • To be the main point of contact in SEA for all store design related queries from the relevant SEA countries
  • To ensure all store development plans within SEA markets are clearly planned and projects complete on time and according to schedule, to the required brand standard.
  • Review construction drawings and provide coaching and guidance to countries
  • Coordinate, submit and review Store Planning Start-up Packs, for Core, Type A, Originals and Pilot Stores
  • Collate, track, and prepare monthly Retail & Franchise store Roll Out Plans for SEA markets
    • Consolidate, review and challenge the countries submission for Shaping the New (based on store format bible, IDR findings…)
    • Capex benchmark to establish by country by store format
    • Capex tracking spent with FP&A
    • Monitor store project plan progress through bi-weekly call with the countries and inform relevant stakeholders (e.g buying, brand…)
  • Prepare, communicate, and educate the relevant stakeholders and team members on any changes in store design policies and procedures that may affect SEA markets
  • Plan and track CAPEX as per store Roll Out Plan against Finance timeline
  • Co-drive Brand Centre Project Charters with local countries project team
  • Prepare and communicate Own Retail Store Opening Retail KPI Report




  • Possess Professional certification in Design Related Fields
  • Possess at least 4+ years of managerial experience in Store development/Retail VM/Design field
  • Experience in apparel/ fashion/ footwear will be advantageous
  • Ability to work in cross functional/matrix work environment
  • Ability to create innovative store layouts in accordance with the adidas brand standards, whilst ensuring store spaces are maximized to harness store efficiencies
  • Demonstrate understanding of retail industry store design trends and key principles
  • Demonstrate the ability to communicate design vision in written, verbal and visual formats
  • Knowledge of architectural details and specifications for construction document production
  • Ability to execute multiple projects within tight deadlines with strong Project Management skills
  • Ability to translate adidas store design principles /objectives into unique or varied store locations/space.






adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

Job Title:  Senior Manager, Store Development SEA

Brand:  adidas
Location:  Singapore
TEAM:  Retail (Back Office)
State:  01
Country/Region:  SG
Contract Type:  Full time
Number:  306108
Date:  Feb 22, 2021