Assistant Manager CTC

Purpose & Overall Relevance for the Organization:

Based on historical ST analysis and local market business understanding, working with APAC and Channel team to drive local seasonal category strategy and business.


Key Responsibilities:

  • Understand the China consumer retail environment including each channel competitor ranges and pricing strategies;
  • Category level input into the APAC market BU (business opportunity, input on ranging, forecasting, pricing, GTM for APAC Category Plan)
  • Using and following APAC build C/C assortment by store format to drive category strategy and local needs
  • Verify APAC RA, assortment plan, cluster proposal and feedback to APAC to satisfy local channel needs;
  • Range Feedback to identify commercial gap, and brief local collaboration or CTM to fill the gap;
  • Local pricing strategy within pricing corridor;
  • Channel forecast;
  • Work with APAC BU to understand category seasonal strategy/priority/insight;
  • Align full category assortments with respective category BU and handover category assortment plan to sales;
  • Deliver category assortment plan presentations at Sales Training, KA Pre-lines, Trade Meeting;
  • Participate and provide input to Commercial meeting, Integration meeting and Sell Thru meeting
  • Regular category performance review (SI & ST tracking & analysis)
  • Channel ST tracking and analysis
  • Buying Review and propose adjustment


Key Relationships:

  • Sales team
  • Other functions in Marketing


Knowledge, Skills and Abilities:

  • 5 years Marketing, merchandising and/or retail experience
  • Strong presentation/communications skills
  • Advanced user of MS Office suite of products


Requisite Education and Experience / Minimum Qualifications:

  • University degree in Business or equivalent professional experience, ideally in Sales and/or Marketing
  • Fluent in English
  • Fluent in local language (if applicable) preferred
Location:  Shanghai
Country:  China (Peoples Republic of)
Team:  Retail (Back Office)
Brand:  Reebok
Position Type:  Full time
Number:  195569
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