Purpose & Overall Relevance for the Organisation:

Responsible for maximising the sales, profitability & brand equity of the Emerging Markets organisation by building and leading the eCommerce merchandising strategy for the market.

Key Responsibilities:

• Shape and lead the EM Merchandising strategy for the eCommerce channels
• Deliver financial targets including Net sales, Sell Through, standard margin
• Own, lead and implement the end-to-end planning, buying guidance, range guidance, and GTM strategy for all categories with EM BU/CTC team direction
• Accountable for end-to-end category responsibility (including Open-To-Buy (OTB) plan pre-season product planning, option planning, range planning, forecasting, including handover to Demand Planning
• Maximize new & in season business opportunities by understanding and executing on respective channel potentials
• Constantly monitor industry developments in their category and cascade intelligence to the organisation across all EM clusters
• Interface with key stakeholders including Planning, Marketing, CX, and Digital Operations teams
• Share best practices among clusters, driving optimum OTB plans to balance growth opportunities with range efficiency
• Drive innovation across the function in terms of process automation and optimisation to improve availability across eCommerce and Partner Program channels
• Provide fact-based category input and feedback for internal/external stakeholders
• Execute the continuous improvement of all merchandising systems and tools to suit world class merchandising practise
• Role model the leadership framework and ONE EM mindset

Key Relationships:

• BU Directors (category merchandising), CTC (Concept-to-Consumer) and MOPS
• eCommerce functional leads and Partner Program lead
• Demand Planning, Supply Chain, Procurement and Logistics team
• Retail/ Franchise Merchandising teams
• Finance/Controlling
• Relevant Global Teams – Buying, Merchandising, CTC

Knowledge, Skills and Abilities:

• Leadership and influencing skills
• Detailed knowledge of Merchandising, ranging, forecasting & budget planning
• Ability to work effectively within a team environment and under pressure
• Strong analytical and communication skills
• Excellent knowledge of range segmentation and merchandising plan for eCommerce channels
• Strong trading mindset, with an entrepreneurial flair to maximize business opportunities
• Technical skillset: advanced Excel, PowerBI, Data visualization tools. Experience with coding languages an advantage
• Fluent in English

Requisite Education and Experience / Minimum Qualifications:

• University degree, ideally in business with marketing and sales focus - MBA an advantage
• Total of 8 - 10 years experience with minimum 5+ years’ leadership / directorial / head of dept experience of core buying & merchandising function, preferably in a digital or retail organization, with broad-based experience working with fashion franchises, vertical and multichannel retailers. Experience working with a Sporting Goods retailer is preferred
• Multi-store and eCom experience essential
• Functional knowledge of Marketing Activation, Human Resources, Finance, Supply Chain and Logistics
• Experienced in working with internal stakeholders and external agencies to establish efficient and scalable processes
• Experienced in working cross-functional within international organization