Senior Specialist Omni DTC UAE
Purpose & Overall Relevance for the Organization:
Plan & deliver an end-to-end process of Campaigns Delivery for concept & Commercial/Cultural moments from Planning side for EMC countries, Assets creation & smooth delivery according to the set timelines, Planning Specialist is responsible on Brand Planning Smartsheet delivery of all Commercial & Cultural moments
Key Responsibilities:
- Work close with Omni Team on making sure category calendars are up to date & reflected on Campaign Portal
- Responsible for delivering into the EMC Campaign pipeline timelines & Brand Planning Smart sheet
- Manages full Planning, Key Visuals, Timings & Creatives for Concept, Commercial & Cultural EMC Campaigns
- Own categories campaign briefing with external agencies, making sure communication & process is in shape & on time
- Stay strongly focused & commit with the campaign planning CPA's, to make sure project are delivered on time & in full
KPIs:
- Make sure building a strong communication & relationship with stakeholders & brand Team partners
- Drive & deliver EMC Concept commercial & cultural Moments end to end
- Work close with line manager to understand and land a comprehensive process of campaign category ownership & ways of working in partnership with brand stakeholders
- Make sure campaign briefs are being done through Oliver agency
- Work close with EM hub Team on campaigns partnership & understanding
Key Relationships:
- EMC Omni Execution Team
- EMC Omni planning Team
- Brand Comms Team
- CTC Team
- B&M Team
- EM Peer Group
Knowledge, Skills, and Abilities:
- Deep knowledge in Retail Marketing processes, combining theoretical with practical experience
- Working well and developing effective relationships with diverse team
- Strong organisational skills & flexibility
- Specialist in Microsoft skills (Word, Excel, Power point)
- Experience of initiating & running an end-to-end Campaign Process Management
- International exposure, preferably having worked and lived in different Countries/Teams
- Experience in project management & campaign planning
- English Basics knowledge
Requisite Education and Experience / Minimum Qualifications:
- University degree in Business or Marketing or commercially equivalent
- Minimum of 3 years progressive work experience in Retail, specifically Trade Marketing, Consumer Journey
- 2 years working with Global markets or 1 year working in a top tier market
At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.
– Culture Starts With People, It Starts With You –
By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.