PURPOSE & IMPACT ON ORGANIZATION:

Drives store profitability by:

- Meeting or exceeding sales targets and controlling operational expenses

- Supporting the Senior Store Manager to manage all resources within the store to provide customers with a leading shopping experience

- Leading the execution of effective and efficient store operations



KEY RESPONSIBILITIES:

Supports the Senior Store Manager to:

- Allocate resources and organize processes to drive profitability in a variety of situations and market conditions

- Have a working knowledge of the Profit and Loss Statement and the store KPIs and makes commercial decisions based on sound financial judgment

- Track store performance data (e.g., best sellers, weekly forward demand and sales per square foot) and respond with solutions that drive commercial success

- Understand the behavior and patterns of the store’s customer base, draw conclusions from this and makes relevant adaptations to the service offer

- Actively monitor customer satisfaction and feedback systems to drive continuous improvement

- Lead service by example and ensures highly visible and effective customer service management at all times

- Create a culture where all store activity and assets are vehicles for showcasing and driving Brand equity

- Actively ensure Brand and product knowledge is transferred into sales skills in all relevant categories

- Manage an appealing, easy-to-shop environment for customers by ensuring visual merchandising and housekeeping standards are maintained consistently throughout the store

- Ensure store team compliance with all store policies and procedures

- Drive continuous improvement in stockroom processing and replenishment procedures

- Minimize loss by ensuring all loss prevention procedures are followed

- Provide suggestions of ideas on ways to improve systems and processes

- Manage the recruitment, onboarding, training and development of the store team and ensures all HR policies and procedures are adhered to

- Work with the Senior Store Manager to identify strong performers with potential for growth along the Retail Field Career Ladder

- Create a high performance culture in his/her store by setting clear expectations and targets, analyzing team performance, holding team members accountable and giving appropriate and prompt feedback, including actively managing poor performance

- Coach, motivate and inspire the team members to accomplish store goals and maximize their individual performance

- Actively collaborate and share best practice to drive Store team performance

- Communicate a desire to learn and seize all available opportunities to drive his/her development and increase performance

- Actively seek to improve and further the customer interaction with the brand using the Net Promoter Score



AUTHORITIES:

- On local/market discretion


KEY RELATIONSHIPS:

- Senior Store Manager and team

- District Manager

- Customers

- Vendors and Support Functions (e.g. HR, Visual Merchandising, Facility Services, etc.)

- Local Administration (e.g. mall management)


KNOWLEDGE, CAPABILITIES AND EXPERIENCE:

- Assistant Store Manager Competencies

(additions based on market needs)


MINIMUM QUALIFICATIONS:

- Minimum 18 months work experience in a sports/fashion customer- and commercial-focused retail environment with a minimum of 12 months of Assistant Store Management responsibility

- Intermediate numeracy and literacy and advanced verbal communication skills (additions based on market needs)