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Assistant Manager Visual Excellence, South

Assistant Manager Visual Excellence, South

Country: China 

Department: GCA Consumer Experience - Visual Excellence & Training

Director Reporting Line: Senior Manager Visual Excellence, South

Indirect/Secondary Reporting Line: -

Subsidiary/country: GCA

Location: Guangzhou

GSMS Grade: P1

Number of Personnel Managed: -

Cost Center/Budget and/or Revenue Responsibility: -

 

 

PURPOSE & OVERALL RELEVANCE FOR THE ORGANISATION:

Support the execution and implementation of Visual Merchandising (VM) standards across stores. Ensure high-quality in-store execution, strong brand consistency, and effective support to drive business performance and consumer experience. 

 

Key Responsibilities:

  • Execute VM principles and standards across assigned stores (multi-store coverage)
  • Implement daily VM directives in stores and ensure consistent execution quality
  • Support product zoning, mannequin styling, and ISC implementation in stores
  • Conduct regular store visits to assess execution quality, identify issues, and ensure timely correction and closure
  • Support new product launches and campaign execution to ensure timely and accurate VM setup
  • Act as the key contact for outsourced VM teams, including daily coordination, on-site guidance, and performance feedback
  • Provide on-site coaching and basic VM training to store staff to improve execution capability
  • Track and support VM-related data collection and reporting, ensuring clear and timely updates
  • Assist the Manager in implementing VM plans, campaigns, and store-related VM projects
  • Work closely with cross-functional teams (RM, ISC, Operations, Visual Direction, Customer VM team) to ensure smooth execution

 

KEY RELATIONSHIPS:

Internal:

Visual Direction

Retail Marketing / ISC

Retail Operations

Store Design

Outsourced VM team

 

External:

Customer VM team

Vendors

 

 

KPI’s

  • VM execution quality and compliance
  • Store coverage and visit efficiency
  • Campaign and new launch execution timeliness
  • Store issue resolution and closure speed
  • Training delivery and support effectiveness

 

KNOWLEDGE, SKILLS AND ABILITIES:

  • Strong hands-on VM execution capability and in-store problem-solving skills
  • Good understanding of store layout, product presentation, and visual aesthetics
  • Basic analytical and reporting skills (Excel, PowerPoint)
  • Good communication and interpersonal skills
  • Ability to coordinate with multiple stakeholders and manage outsourced teams
  • Strong execution mindset, attention to detail, and sense of responsibility 

 

 

REQUISITE EDUCATION AND EXPERIENCE / MINIMUM QUALIFICATIONS:

  • Minimum 5 years’ visual merchandising experience in retail environment with sports brands or fashion retail brand
  • Diploma or Bachelor’s degree in Visual Merchandising, Design, Retail, or related field
  • Fluent in Mandarin; basic English preferred
  • Experience in in-store execution and VM operations is a strong advantage
  • Experience working with outsourced teams or store operations is preferred

AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.

  • COURAGE: Speak up when you see an opportunity; step up when you see a need..
  • OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
  • INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
  • TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
  • INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
  • RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.


At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.

– Culture Starts With People, It Starts With You –

By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.

Job Title:  Assistant Manager Visual Excellence, South

Brand: 
Location:  Guangzhou
TEAM:  Retail
State:  GD
Country/Region:  CN
Contract Type:  Full time
Number:  542283
Date:  Mar 17, 2026
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