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AM Merchandizer DTC OR

 

DTC OR – Assistant Merchandiser OR

 

Area:                                                                                       India

Department:                                                                           DTC                            

Direct Reporting Line:                                                           Manager Merchandising OR

Subsidiary/country:                                                               India                                       

Location:                                                                                Gurugram, India                                                                                                                                   

 

 

Purpose & Overall Relevance for the Organisation:

 

Support development of consumer-focused range for our retail stores. Drive sell thru performance, share best practices and deliver actionable season – performance insights. This role plays a pivotal part in shaping product offerings which would eventually lead to visual presentation and store execution to ultimately achieved desired sell outs.

 

Pre-Season Planning and Buying

 

  • Collaborate in defining DTC range strategy and assortment mix in alignment with marketing strategy and historical data
  • Detailed article level volume working and store wise ranging to be done ensuring all the pre-aligned category mix as well as OTB planned is adhered.
  • Partner with Ops and VM teams to work on the capacity/option plan along with category rationalization of every store to execute seasonal priorities
  • Prepare in-depth quantitative and qualitative analysis reports on assortment planning for channel teams, working closely with marketing stakeholders.
  • Forecast and plan the ISC / ABO packs during season
  • Participate in major go-to-market & EM milestones to gain insights about key seasonal brand and BU strategies/initiatives and including them in the DTC OR outlook.

 

 

In-Season Planning and Trading

 

  • Monitor article-level performance at agreed intervals, analyze trends, and leverage insights—both independently and in coordination with other channels.
  • Identify key performance trends and deliver timely, data-backed recommendations and calls to action to optimize seasonal outcomes.

 

Key Relationships:

 

  • Brand Teams (incl. VM)
  • Cluster SCM
  • Cluster Finance
  • DTC OR functional teams (Ops, COE,)
  • IT / BI
  • EM Merch Teams

 

 

 

 

 

Knowledge Skills and Abilities:

 

  • 2-3 years of work experience in this domain and preferably Masters in Fashion Management.
  • Experienced in data analysis with strong skills in Microsoft Excel is required.
  • Knowledge of other functional areas involved in the Pre-Season and In-season Merchandising planning is preferred.

 

 

 

 

AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.

  • COURAGE: Speak up when you see an opportunity; step up when you see a need..
  • OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
  • INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
  • TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
  • INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
  • RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.


At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.

– Culture Starts With People, It Starts With You –

By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.

Job Title:  AM Merchandizer DTC OR

Brand: 
Location:  Gurgaon
TEAM:  Merchandising & Planning
State:  HR
Country/Region:  IN
Contract Type:  Full time
Number:  539297
Date:  Jan 15, 2026
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