Purpose & Overall Relevance for the Organization:

• Drive the commercial success of key Factory Outlet locations by optimizing net sales, conversion rates (CR), and units per transaction (UPT)
• Identify and enhance opportunities within Factory Outlets via store performance analysis

• A key focus of this role is communication, flexibility and problem solving to ensure excellence in execution

Key Responsibilities:  

• Acquire and develop knowledge of the end-to-end product flow to stores in line with the Trading Guidance, allocation and replenishment strategies and Segmentation guidance to support Cluster Managers to maximise their localized topics and needs
• Maintain regular contact with District Managers and Store Managers in designated Clusters in executing the Service Level Agreement for all stores
• Deliver excellence in execution in seasonal and day-to-day communication and collaboration with stores to provide optimal ranges, commercial pricing and inventory supply
• Conduct store level analysis to support the Cluster Manager and work with stores and DTC FO Trading Team on clear action plans deriving from analysis: -
• Store KPIs e.g. CR, ATV
• Bestseller stock supply
• Black Holes/Slow sellers/Aged inventory sell through and display
• Fragmented stock/size curves
• Inventory levels and replenishment settings
• Product related KPIs e.g., Tops to bottoms. Socks to shoes, division shares
• Range and inventory quality
• Price level sell through analysis
• Ad hoc analysis as requested
• Own maintenance of Store Action Tracker and ensure fulfillment of store product requests
• Issue delivery overview on orders for stores and work with Supply Chain to ensure on time delivery

• Collaborate with Cluster on localisation projects and product requirements including the flow of product for Marketing and Promotional campaigns
• Understand the framework for store capacities at class level and store receiving capacities to monitor and manage over/under supply situations

• Support Cluster Manager on input to Factory Outlet Excellence on range needs for new stores / remodels
• Responsible for final selection, allocation and replenishment or articles for stores based on the Trading Guidance provided by Assortment Planning and Buying, for assigned product categories/stores
• Responsible for final selection, allocation and replenishment or articles for new stores and remodels based on cluster input and BPM location information for assigned stores

• Issue key merchandising reports as assigned

Key Relationships:

• DTC Factory Outlets Europe Trading Team
• Cluster District and Store Managers
• Cluster Snr Manager GTM FO
• Supply Chain Order Fullfillment Teams

Knowledge, Skills and Abilities:

• Consumer-focused with market knowledge
• Strong analytical skills
• Strong skills in excel and adidas reporting tools
• Attention to detail and good research skills
• Good ability to consolidate information, summarize and derive actions
• Fluent in English both verbally and written. Skills and abilities in another local language are a benefit

Requisite Education and Experience / Minimum Qualifications:

• University degree in Business or Finance, ideally with Marketing and Sales focus or equivalent professional experience. Retail experience beneficial
• Minimum 1-3 years' experience in respective job or job function retail