Manager Sales Field Football - Central Europe ( m/f/d)

Adidas is an equal opportunity employer and we are committed to fostering an inclusive workplace. We welcome applications from people of all ages, genders (incl. gender identity), ethnic and social backgrounds, nationalities, sexual orientations, religions and beliefs, and those with apparent or non-apparent disabilities*. We do not tolerate harassment or discrimination toward any of our applicants or employees.

 

*We actively encourage individuals with disabilities to apply and will provide reasonable accommodations throughout the recruitment process.

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Purpose & Overall Relevance to the Organization: 

To support the Senior Manager Sales and/or (Senior) Director Sales in driving profitable and sustainable sales and market share growth within assigned accounts and categories while promoting and maintaining adidas' image in line with international initiatives. 

Responsibilities:  

  • Know and apply adidas strategy within assigned accounts and categories 

  • Build professional and personal relationships with key decision makers and buyers of assigned customers as a prerequisite for adidas to become the 'preferred supplier' 

  • Support and - if required - represent assigned customers internally as 'ambassador' to all functions and vice versa and assist in interface management  

  • Gain understanding of assigned customers and categories and document this in account fact books 

  • Support the line manager in developing account strategies, formalizing them in strategic account plans and supporting the approval by the (Senior) Director Sales 

  • Support sell-in and communication on sell-out support. Formalization in account marketing plans together with the Senior Manager Sales/Director Sales. 

  • Continuous monitoring of sell-out and order backlog to ensure reliable and cost effective supply to the customer. Identify and capture sales opportunities for the customer. 

  • Assist in the negotiation and enforcement of adidas trade terms 

  • Utilize market knowledge - in terms of understanding the competitive landscape and trends in relevant distribution channels - to influence buying decisions that result in adidas sales 

  • Club acquisition in the assigned regional sales territory 

  • Establish & proactively support collaboration between club & retailer 

  • Proactively support the development and execution of creative grassroots activities with customers to enhance brand image and drive customer demand (generating sales growth)   

  • Support in the development and implementation of strategies to further develop the client's digital capabilities as an omnichannel player in the digital wholesale market 

  • Continuous training and development of own skills as part of the learning and development opportunities offered by adidas 

  • Supporting the Senior Manager Sales/ Director Sales in terms of sales target planning, potential analysis, increasing sell-through and healthy market share growth 

  • Number and data-driven work through targeted use and knowledge of customer-specific sell-out, sell-in figures and digital KPIs  

Main contacts:  

  • Sales Management Team  

  • GTM  

  • WHS Activation  

  • Customer Service  

  • Sales Coordination  

  • Finance  

Knowledge, skills and abilities:  

  • Good business acumen 

  • Negotiation skills, self-confident appearance and representation skills  

  • Good strategic and operational skills  

  • Good influencing and communication skills  

  • Results-oriented  

  • Visionary and leadership skills  

  • Very good team player with proven ability to work cross-functionally to achieve goals and objectives  

  • Ability to influence business partners in other functional areas to achieve consensus and understanding  

  • Understanding of retail sales practices as well as team sports and the ability to create practical and logical assortment plans based on selling space, inventory turnover and sell through. 

  • Mental flexibility, initiative and determination  

  • Fluency in written and spoken English and German ; knowledge of other languages is an advantage 

  • Advanced knowledge of the MS Office package, with a focus on Excel and PowerPoint 

  • Digital mindset and good knowledge of digital media  

  • Willingness to travel extensively  

Required education and experience / minimum requirement:  

  • Bachelor's/Master's degree 

  • At least 3 years of professional experience in sales 

  • Experience in sports (especially soccer), sales, marketing either in the apparel/fashion/shoe industry or in the FMCG sector 


At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.

– Culture Starts With People, It Starts With You –

By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.

Job Title:  Manager Sales Field Football - Central Europe ( m/f/d)

Brand: 
Location:  Herzogenaurach
TEAM:  Sales
State:  BY
Country/Region:  DE
Contract Type:  Full time
Number:  548205
Date:  Aug 11, 2026