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Senior Manager Ecommerce

 

Senior Manager eCommerce(Planning & Operations)

 

                     

Purpose & Overall Relevance for the Organization:

Drive eCom sales for adidas through official sites & 3rd party platforms


The eCommerce Lead is responsible for the holistic ownership and management of the eCommerce channel, including the official website and 3rd party platforms. The role covers end-to-end accountability for trading performance, traffic generation, CRM, product & buying, and the overall customer journey, while matrix-managing business targets and cross-functional teams (CX, Ops, Marketing, BI) to drive sustainable growth.

 

Key Responsibilities:

  • Own the end-to-end eCommerce channel performance, including website and 3rd party platforms, with full accountability for sales, traffic, conversion, CRM and customer experience.
  • Lead day-to-day eCommerce operations – from product buying alignment, targets, site content & sequencing, to posting sales and ensuring optimal stock availability for the Online Store.
  • Drive online merchandising strategy in close collaboration with Buying and Brand teams to maximize engagement, sell-through and commercial impact for both adidas & Reebok.
  • Accountable for site traffic performance across CRM, marketing channels and performance initiatives, working cross-functionally with relevant teams to drive optimization of the funnel based on data and insights.Matrix-manage business KPIs across functions including CRM, Traffic, CX and Operations to ensure alignment with overall eCommerce targets.
  • Partner closely with Brand, Retail and Wholesale teams to align brand strategy, assortment and omni-channel execution.
  • Ensure the website and digital platforms operate efficiently, proactively resolving issues to maximize sales opportunities and deliver best-in-class customer experience.
  • Maximize category performance through attractive and data-driven digital promotions, jointly aligned with Retail, Wholesale and Brand teams.
  • Own the delivery of eCommerce financial goals and trading plans for the Online Store.
  • Identify, manage and optimize partnerships with relevant 3rd party platforms for both adidas & Reebok.
  • Initiate and lead cross-functional projects to enhance the online customer journey and drive business growth.
  • Conduct ongoing market and competitor analysis and provide strategic recommendations.

 

 

 

 

Key Relationships:

 

  • CTC Category & Assortment Planning Teams
  • Brand Activation Teams
  • Buying Team
  • Supply Chain Team
  • Hub Teams (CX, OPS, BA)

 

Knowledge, Skills and Abilities:

•       5+ years of eCommerce experience in Israel. Experience in sports industry would be ideal.

•       Experience managing eCommerce promotions and site operations for both official sites & 3rd party platforms

•       A passion for numbers and outstanding analytical skills to drive business/ marketing results, transforming data to actionable insight and recommendations

•       Well-organized, detailed minded, result oriented, problem solver, and able to manage multiple tasks

•       Self-motivated, able to work independently and under pressure, as well as cooperate well with team and stakeholders to achieve company goals

•       Strong spoken and written English

•       Proficiency in MS Word, Excel, PowerPoint

 

 

 

 

 

 

 

 

AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.

  • COURAGE: Speak up when you see an opportunity; step up when you see a need..
  • OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
  • INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
  • TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
  • INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
  • RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.


At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.

– Culture Starts With People, It Starts With You –

By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.

Job Title:  Senior Manager Ecommerce

Brand: 
Location:  Holon
TEAM:  Digital
State:  HaMe
Country/Region:  IL
Contract Type:  Full time
Number:  544221
Date:  Apr 28, 2026
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