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Manager, Omni Channel Activation

Role Purpose

To increase Brand Desire through connecting channels to consumers via a compelling range of products at the point of sale.

 

Responsibilities:

Primary Responsibilities

  • Category Management (Range, Net Sales Forecast-Value/Volume)
  • Provide inputs to the development of the overall Go to Market plan according to the Indonesia market/channel needs (including insights from competitor studies) to deliver a range with an article count appropriate to the market and its channels, and with a price structure that is competitive
  • Align with SEAPAC on Category direction, including range size, pricing/margins, retail launches, and allocations
  • Align with Indo Channel leads and with the SEAPAC CTC and Planning teams at Key Go-To-Market Milestones to deliver an accurate forecast (Value and Volume)
  • Participate in the planning of account marketing plans related to product launches(including campaign door lists)
  • Deliver an accurate monthly Category Net Sales forecast (Net Sales, Standard Margin), working with Indo Channel leads and Indo Finance
  • Monitor the Sell Through of Key Campaigns and Products, triggering actionable points based on the results, with the objective of achieving the Sell Through target,Best in Class Consumer Experience, Go-To-Market with a Indo Distribution Strategy, as aligned with SEAPAC
  • Amplify Key Categories in priority doors (Key City, Trade Zone, Specialists) through right-sized allocations and product recommendations
  • Provide Indo Channel teams with sell-in tools to deliver Key Concepts at Customer level and win shelf space
  • Optimize the SPEED program with the Channels
  • Monitor PLC list to ensure each category’s pricing structure is protected
  • Actively Support Sell-In and Key Account Pre-Line Meetings
  • Support Customer meetings by finalizing by Channel Segmentation guidelines, providing a sell-in package/recommendation, assisting in the set-up of the e-catalogue and showrooms (samples)
  • Drive the E2E/Go-To-Market process
  • In-Depth Understanding of Consumers and Competitors
  • Understand how the Brand is positioned in the market versus the Competitor/s
  • Monitor Market Trends and Competitor Activities to identify opportunities and gapsTeam & Self- Development
  • Constant evaluation to develop performance
  • Consistently look for challenges and opportunities to improve business
  • Demonstrate a willingness to learn, develop, and apply new knowledge/skills to other related business to expand spectrum of business understanding and management

 

Qualifications/ Experience:

  • Bachelor’s degree in Business/Marketing Management
  • At least 5 years of Trade Marketing or Merchandising experience with a recognized brand
  • Results-oriented with exposure to sales experience preferable; must have the ability to influence others within an organization
  • Strong numerical skills
  • Advanced skills in Excel, Word and Powerpoint
  • Excellent oral and written communication skills with the ability to interact at all levels of the organization
  • Willing and able to travel on a regular basis

AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.

  • COURAGE: Speak up when you see an opportunity; step up when you see a need..
  • OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
  • INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
  • TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
  • INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
  • RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.


At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.

– Culture Starts With People, It Starts With You –

By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.

Job Title:  Manager, Omni Channel Activation

Brand: 
Location:  Jakarta
TEAM:  Brand Management & Communications
State:  JK
Country/Region:  ID
Contract Type:  Full time
Number:  531018
Date:  Jul 31, 2025
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