Key Responsibilities:

Omnichannel Responsibilities

• Provide Finance Director and channel heads commercial performance and analysis in a practical and timely manner.
• Analyze DTC performance to provide actionable insights on sub-channel (CS/FO, Inline/platform; up to store level) to support discussions on profitability improvements.
• In charge of regular channel reporting and analysis including BOH review, retail PEX reporting, CAPEX tracking, and other reports related to channels.
• Collaborate with SEA eCom on performance tracking and analysis of profitability
• Understand B2B performance through sell-in vs sell-out analysis, PVM mix, etc. to identify R&O and impact on margins.
• Standard margin analysis with close collaboration with FP&A Manager – Brand (on GIM).
• Partner with Commercial team to ensure efficiency in trade terms.
• Support assessment on commercial effectiveness of SWB investments and customer mix.
• Develop visually engaging tools and enhance reporting capabilities on commercial KPIs for performance tracking and decision support.
• Liaise with Finance Manager - Brand on IBP and inventory.
• Plans and controls the channels’ operating overheads.
• Support ad-hoc reporting and analysis per business needs.

FP&A Responsibilities

• Responsible for regular FP&A channel reporting (e.g. assumption tracker, OOH breakdown, etc) ensuring accuracy and submission in a timely manner.
• Perform analysis on forecast and actuals to provide insights on FP&A reporting deliverables.
• Shared responsibility for preparation of standard Finance slides.
• Support in developing tier 1 & 2 reports / dashboards for ongoing performance tracking and decision making.
• PMO support key projects and initiatives (e.g. CFIN).

Key Relationships:

• Finance Director
• Channel Heads
• Country SLT
• Commercial Team
• eCom Team
• Cross functional teams
• Finance peers in the country, SEA, APAC and Global
• GBS

Knowledge, Skills and Capabilities:

• Strong commercial and business acumen with prior omnichannel experience.
• Proven analytical and critical thinking skills with capability to leverage data to unlock insights.
• Great written and verbal communication skills with ability to engage stakeholders across Global, Regional, countries and cross functions.
• Has high attention to detail and accuracy while working with strict reporting deadlines.
• Excellent organizational skills, good time management skills and ability to multitask and prioritize different requests. 
• Solid and sound knowledge of accounting and financial principles.
• Advanced Microsoft Office Skills, particularly Excel, PowerPoint and Word.
• Prior experience with SAP, PowerBI and MicroStrategy is a plus.

Requisite Education and Experience

• University degree or above.
• Member of an internationally recognized professional accounting body preferred.
• At least 10 years of broad-based finance experience with progressive responsibility in industry leading companies (Retail/FMCG).