Manager Business Management & Analytics eCommerce

Purpose & Overall Relevance for the Organization:

  • Drive eCommerce sales for adidas Hong Kong through official channels & 3rd party platform
  • Develop eCommerce business plan, manage core projects including both digital development and business collaborations/partnerships    
  • Track and analyse eCommerce KPIs, develop business reports and offer actionable insights

 

Key Responsibilities:

  • Sales planning, forecasting & tracking for official channels & 3rd party platform
  • Lead end-to-end analytics for eCommerce covering sales, products and full spectrum of digital KPIs, transforming data into valuable insights for business actions   
  • Ensure data accuracy (e.g. sales data validation, tracking implementation audits), optimize data tracking setup with corresponding support team  
  • Support regular business reporting, build customized / automated reports for regular performance tracking
  • Collaborate with stakeholders to understand operational challenges, identify streamlining / growth opportunities and drive enhancement solutions
  • Develop comprehensive eCommerce project plan based on available insights & business requirements, manage prioritized enhancement tasks & initiatives with corresponding stakeholders  

 

Knowledge, Skills and Abilities:

  • 8 years or above proven experience in e-commerce business operations & analytics
  • Expertise in analytics / reporting / visualization tools including but not limited to Power BI, GA4, Adobe Analytics, Kibana, Amplitude, Appsflyer
  • Exceptional analytics and problem-solving skills with strong understanding of online retail business / digital consumer journey
  • Highly organized and strong capability in project coordination   
  • Great business sense with strong fashion / product knowledge, familiarity with sports/fashion retail metrics  

 

Requisite Education and Experience / Minimum Qualifications:

  • University degree in Business Management / eCommerce or relevant disciplines 
  • Min. 8 years relevant working experience in retail / e-commerce industry required
  • Fluent in Cantonese, Mandarin, and English
  • Proficient in Microsoft Office applications 
  • Hands on experience of data analytics & reporting tools

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

Job Title:  Manager Business Management & Analytics eCommerce

Brand: 
Location:  Kwun Tong
TEAM:  Digital
State: 
Country/Region:  HK
Contract Type:  Full time
Number:  530111
Date:  Jun 11, 2025