Manager Digital Operations

General Purpose


In the Personalization team within the Digital Consumer Engagement domain our objective is to place the consumer at center stage of everything we do. Our vision is to create and enable 1-to-1 experiences for all our consumers across all touchpoints. In this role, you’ll define, map and optimize the processes that will allow personalization capabilities to scale and learnings to be shared within all of adidas. You’ll manage a variety of stakeholders from various areas of the company and play a pivotal role in ensuring that personalization is lived throughout the company.


As a Manager Digital Operations at adidas you are responsible for specific business processes affecting small to medium user groups. Your task is to drive standardization and continuous improvement of assigned processes in collaboration with markets and other business stakeholders. Driving best practices, success criteria and contributing to a culture of operational excellence are just a few of the key activities that will be expected from this role. Additionally you will be the key interface for local business stakeholders and markets affected by the processes within your area of responsibility.


Key Responsibilities 


Scope: Accountable for specific business processes affecting small to medium user groups


Process Definition & Documentation


  • Define processes with global and local departments that will allow to leverage or build proper solutions with internal and external cooperation partners.
  • Be the main process counterpart for local stakeholders concerning market roll-outs or new functionalities in your area of responsibility.
  • Align processes within your scope of responsibility to the adidas application landscape through consistent integration via internal and external interfaces.
  • Formalize and document the defined processes to provide transparency and sustained clarity for all stakeholders.


Continuous Improvement


  • Monitor and analyze respective processes continuously. Identify improvement opportunities and define respective solutions.
  • Conduct process reviews involving all relevant stakeholders to collect appropriate feedback and define/enrich a backlog of improvements.
  • Define change requests for new functionalities in sufficient detail for qualification and solution selection Document their implementation.

Day-to-day Operations


  • Support markets and agile teams on day-to-day issue resolution and operations within your scope of responsibility.


Best Practices


  • Contribute to standard best practices and control methods.
  • Drive best practice communication and trainings throughout the organization regarding your area of responsibility.





Key Relationships:


  • Agile product teams
  • Operations & Services Team
  • Digital Analytics teams
  • adidas Markets
  • Global BUs
  • Digital Activation and Planning
  • Global IT
  • External vendors




Education & Experience


  • Degree with focus on Business Administration, Communication or IT or related areas, or equivalent combination of education and experience
  • 5+ years of experience in a Digital and/or eCommerce environment
  • Advanced knowledge in respective domain (e.g. Payments, Consumer Engagement etc.)
  • Experience in managing highly complex processes, involving multiple teams in different geographies
  • Experience in product management and/or working using agile/SCRUM methodologies




  • Ability to quickly adapt to changing business processes and business partners
  • Very good communication & negotiation skills, comfortable presenting complex topics to stakeholders at various organizational levels both in person and remotely




  • Comfortable working with enterprise-level platforms and technologies
  • Project management and project monitoring experience
  • Knowledge of process optimization methodologies (LEAN, 6Sigma, etc…) is a plus
  • Fluent English both verbally and written
Location:  Amsterdam
Country:  Netherlands
Team:  Digital
Brand:  adidas
Position Type:  Full time
Number:  196148
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