Senior Manager, Retail Operations

Purpose & Overall Relevance for the Organisation:

 

  • The Senior Manager for Retail Operations directs activities of adidas Own Retail stores to ensure sustainable and profitable sales growth while owning the financial plan of the channel at a store level, in line with the channel, country, and SEA ambition
  • Monitors and ensures Retail KPIs are achieved across Own Retail stores, in line with the Retail channel targets and ambition
  • Leads the team of District Managers, Retail Store Managers, towards operations that is focused on delivering the best brand and consumer experience, including a consistent consumer service culture, excellent operational standards, and brand standards in Own Retail and Franchise stores
  • Collaborates with the Franchise team to ensure consistency across brand presentation among Own Retail and Franchise stores
  • Represents retail knowledge and consumer first mindset, understands the market and its dynamic omnichannel retail environment
  • Represents the adidas brand/company brands and products in inspiring and impactful way

 

Key Responsibilities:

 

PROFIT

  • To co-define the Retail strategy for the country, in line with the country Marketplace strategy, and SEA priorities, in order to achieve the financial targets of the channel (P&L)
  • To deliver the Operating Margin and Retail KPIs across Own Retail stores through specific actions and initiatives
  • Analyze and interpret Retail trends across the country and create plans to ensure the channel remains relevant across commercial and brand touchpoints
  • Provide insights that drive action towards future channel development and growth

 

PREMISE

  • Support the RD in assessing the current marketplace and identify opportunities to further enhance the marketplace strategy
  • Manage and lead the process around store upgrades, openings, closures; specifically the on-time and in-full delivery of projects; the development of store plans/store layouts, reflecting commercial and brand points of view; and working with the RD on the BPM process, financial simulations related to CAPEX requirements
  • Support the RD in cultivating relationships with landlord partners that result in a high level of trust and collaboration among adidas Philippines and landlord partners
  • Maintain the MAPP

 

PROCESS

  • Lead the team to ensure Retail Operating Standards are consistently observed across the fleet (Retail and Franchise)
  • Act as the main control for Retail Operating Standards
  • Perform productive analysis with the Retail Back Office team to sustainably drive efficiencies across network (store, space, category, staff)
  • Maintain timely and scheduled reports related to routine business updates that drive specific actions to keep the channel delivering its targets; and to ensure stakeholders remain updated
  • Act as the key lead for Retail Operations in-country and regional/global initiatives
  • Ensure tools are available to the Retail Back Office and store teams in order to perform their tasks effectively
  • Drive an Omnichannel mindset across the team (eCom, Click and Collect, Ship from Store)

 

PEOPLE

  • Work with the District Managers with a high level of trust and collaboration, to allow for speed and excellence in execution of channel plans and targets
  • Coach District Managers to ensure a high level of performance
  • Partner with Retail Back Office functions such as Merchandising, Training; and also cross-functional teams such as but not limited to Visual Merchandising, Omnichannel, Brand Activation, Finance, Human Resources, Talent Acquisition in order to achieve the channel’s objectives, priorities, and targets
  • Develop sales incentives, rewards/recognition, and engagement programs
  • Conduct, where necessary, employee disciplinary actions

 

 

Key Relationships:

  • Merchandising/Buying/In Season Trading
  • Visual Merchandising
  • Training
  • Store Development
  • Franchise
  • Retail Finance
  • Human Resources
  • Talent & Acquisition
  • Omnichannel
  • Brand Activation
  • Landlords, malls/centers management
  • SEA Retail Operations and counterparts
  • Country Leadership Team

 

Knowledge, Skills and Abilities:

 

Requisite Education and Experience / Minimum Qualifications:


At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.

– Culture Starts With People, It Starts With You –

By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.

Job Title:  Senior Manager, Retail Operations

Brand: 
Location:  Manila
TEAM:  Retail
State:  00
Country/Region:  PH
Contract Type:  Full time
Number:  525594
Date:  Jul 22, 2025