Assistant Manager Go-To-Market - NCAA, Licensed, Team
Purpose & Overall Relevance for the Organization:
Support Merch leads to provide functional and operational needs for Merchandising and Go-to-Market (GTM) process in assigned Team sport categories to help deliver business requirements and sales goals.
Key Responsibilities:
- Deliver Sell-In Needs for assigned categories, including: sample ordering, system management, building sales collateral, internal/external product presentations, etc.
- Ensure GTM Excellence by collaborating with key functions to deliver products deliver on time and in full (Demand Planning, Purchasing and Order Fulfillment)
- Support Merch strategies based on Consumer and Marketplace needs while also meeting Key Business Metrics/KPIs (focusing on the sport categories assigned)
- Lead Business Tracking and Reporting for assigned categories, including: bookings/sell-through analysis, forecast/inventory planning, launch recaps, seasonal hindsighting, etc.
- Own full GTM process for selected categories and vendors, as needed
Key Relationships:
- Sales Teams
- Category Teams, Business Units
- Comms/Sports Marketing, SCM, Demand Planning, Collateral
- Retail, Wholesale and eCommerce
Knowledge, Skills and Abilities:
- Proven ability to be Highly Collaborative and Influential across all functions and levels of the organization
- Excellent presentation, written and verbal communication skills
- Competence in analyzing and manipulating data to make decisions and communicate objectives
- Excellent Systems Competence (examples below)
- Microsoft Office Suite - especially Excel and Powerpoint
- Merchandising Systems/Tools, Power BI
- Ability to be Proactive and Solution Oriented
Requisite Education and Experience / Minimum Qualifications:
- A bachelor’s or master’s degree with emphasis on the areas of merchandising, business, finance, or marketing or comparable professional experience.
- 2 years of merchandising, product marketing or planning experience
**At adidas we offer a hybrid work policy which requires attendance in the office Monday through Thursday, with the flexibility to work remotely on Friday each week**
At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.
– Culture Starts With People, It Starts With You –
By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.