Senior Manager Franchise
Purpose & Overall Relevance for the Organization
To ensure development, facilitate and lead successful operations of Franchise Business model and secure continuously Improvement of Franchise solutions for all types of accounts.
Key Responsibilities
- Increase comp productivity (ns/sqm) to drive franchise channel profitability by reducing franchisee partner Trade Terms to deliver on company's expectation targets.}
- To be the one point of contact to franchisee partner providing Accountability, Efficiency and Simplicity to the channel to deliver the best support to Franchisee.
- To provide regular support to franchisee partners for achieving commercial success by providing available tools of Own retail and strengthen retail execution in the assigned stores to meet or exceed commercial goals and KPI’s and build Brand equity.
- To meet or exceed Retail Sales, KPIs, Comp Growth against planned Budgets of the Franchisee run Mono brand Stores to deliver on company's expectation targets.
- Evaluate partner organization and give recommendations to improve sell out. Give recommendation of key staff recruitment to deliver on global policies and procedures.
- To increase comp productivity (ns/sqm) to drive franchise channel profitability by reducing franchisee partner Trade Terms to ensure Franchise channel delivers on company expectation targets.
- To be the one point of contact to franchisee partner providing Accountability, Efficiency and Simplicity to the channel to deliver the best consumer experience.
- To provide regular support to franchisee partner for achieving commercial success by providing available tools of Own retail and strengthen retail execution in the assigned stores to ensure Franchise partner productivity
- Evaluate partner organization and give recommendations to improve sell out. Give recommendations of key staff recruitment to amplify opportunities across the channel Knowledgs.
Requisite Experience, Knowledge and Skills
- Solid commercial background thanks to 10+ years’ experience in Retail, Wholesale, Franchise or similar channels.
- Experience managing key partners such as wholesalers or franchisees, including commercial negotiations and category/volume planning.
- Strong strategic thinking with the ability to drive expansion, improve processes and support a growing business.
- Retail know‑how with the ability to assess store execution through regular visits and identify improvement opportunities.
- Strong negotiation, communication and relationship‑building skills.
- Experience leading teams and working cross‑functionally with Marketing, Finance, Training and regional structures.
- Analytical mindset to review franchise performance, identify gaps and recommend improvements.
- Willingness to travel regularly (2 times a month approx.) across the country.
- Fluency in both Spanish and English.
En adidas, valoramos la diversidad, apoyamos la inclusión de todas las personas y fomentamos la expresión individual. En el marco de la Ley de Inclusión n°21.015, incentivamos la inclusión de personas con discapacidad al mundo laboral.
At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.
– Culture Starts With People, It Starts With You –
By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.