Purpose & Overall Relevance for the Organization

• Take responsibilities to excute instore activation in all retail stores and drive to become the best comsumer experience brand

Key Responsibilities

1) Made For You anc City Shop 

•       Create and develop MFY graphic, patch, footware acc etc. based on adidas policy  
•       Market research to analyze trend in order to develop own MFY design and product etc.
• Leading and manage MFY store team for proper operation and provie strategy for boost up store KPI’s
• Store inventory check and order items in timeManage product and design for the City Shop stores sales boost up
• In line with store NS target, proactively involve MFY & City Shop project

2) In Store Activation

• Plan and execute instore activation by monthly, quarterly and yearly by store
• GWP plan and product produce
• Vendor manage include performance, contract, PR etc. 

3) Design and concept creation 

• Execute seasonal plans for MFY, City Shop, and SMU (Special Make Up) projects
• Develop creative designs aligned with key brand and city mood
• Facilitate proper design and concept in line with Brand and IP guideline

4) MaEx Budget mamagement

• Budgetting for yearly MFY & City shop and Instore activations
• GWP yearly budget
• Forecast and control MaEx based on designated budget 

Key Relationships

• Retail Stores, District managers, Retail Sales, Retail Buying, Finance, Brand, Membership,

Knowledge Skills and Abilities

• Communicate with Others
• Planning and Organizing
• Manage Relationships and Diversity
• Analysis and Problem Solving
• Learning and Self-Developmen

Requisite Education and Experience / Minimum Qualifications

• At least 5 years of work experience in Retail store and brand
• Communication & Negotiation skills, & Project Management Skills .
• Customer service  Retail enviroment exsperience
• University degree or above
• Advanced IT skills in outlook, work, excel, PowerPoint
• Excellent written and spoken English