Director/ Senior Manager Channel Demand Planning

Purpose & Overall Relevance for the Organization:

As core business partner, lead the most accurate demand plan for all channels and ensure top-down demand plan is aligned with Channel targets and GCA strategy.  

 

Key Responsibilities:

  • Translate Account ambition to buy guidance based on Net Sales / Sell-out targets for Accounts
  • Generate Account demand rolling plan, and liaise with Channel to coordinate their demand planning activities to ensure smooth channel execution
  • Identify Buffer buy opportunities early on (e.g. what sells well, customer feedback)
  • Support and facilitate mitigation planning by Category and Account for any OTB gaps
  • Provide inputs to SP milestones representing Channel and Accounts demand requirements
  • Provide omni-channel view across operating models (e.g. ReAct, FCC) and facilitate buy decision
  • Support regular reporting on Category and Channel alignment while providing robust tracking vis heatmap
  • Review inventory development of the Account against target & sell-out
  • Monitor Account inventory development and initiate cross-channel inventory transfer
  • Lead omni-projects to ensure best buy decision to support sales/inventory and profitability

 

Key Relationships:

 

  • Category Demand Planning team
  • DP Inventory Management team
  • Channel Buying Teams
  • Global Demand Planning

 

Knowledge, Skills and Abilities:

 

  • Planning function or Account Management with proven track record of successfully managing planning in a large sales organization
  • Strong interpersonal skills (e.g. relationship management, facilitation)
  • High personal impact and high communication skills
  • Strong analytical skills
  • Proven methodological skills (e.g. data analysis, trend forecasting)
  • High degree of commercial and business acumen knowledge to challenge and drive consensus between Sales & Marketing
  • Proven leadership and managerial skills
  • Fluent in written and spoken English is a must. Skills and abilities in other language are an added plus Requisite

 

Requisite Education and Experience / Minimum Qualifications:

  • Minimum 8 years of Planning or Account Management experience within large sales organisation
  • Preferable experience in the sport or clothing industry
  • Experience successfully leading, managing and developing a team (if applicable)
  • Business degree from leading business school


At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.

– Culture Starts With People, It Starts With You –

By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.

Job Title:  Director/ Senior Manager Channel Demand Planning

Brand: 
Location:  Shanghai
TEAM:  Finance
State:  SH
Country/Region:  CN
Contract Type:  Full time
Number:  536470
Date:  Oct 22, 2025