Apply now »

Senior Manager, Category Management, Originals Apparel

Senior Manager, Category Management, Originals Apparel

 

Purpose & Overall Relevance for the Organization

DRIVE BU Originals APPAREL business success within guidelines set by Global BUs, as well through product strategy that reflects understanding of consumer, market trends and business needs.

 

Key Responsibilities

  • Deepen consumer connection / market trend understanding: Obtain and deliver consumer insights to make the appropriate choice & decision on product and marketplace management.
  • Merchandising strategy & planning: develop Originals women’s apparel seasonal business & product strategy, deliver seasonal merchandising plan, including range architecture, segmentation, distribution, pricing, forecast for both global and local creation and direction for assortment.
  • Product Creation Planning: responsible for range planning of local SMU creation needs, brief/download business needs to internal stakeholders and support the product creation as well operational process. 
  • Global communication: lead the execution of women’s apparel product strategy category interface between Global BU (business opportunities, regular touchbase/input, performance results, market trends/insights, category plans, etc.)
  • GTM management: Responsible for seasonal sell in with product range plan and sell-in margin to achieve sell out target and other critical product financial target, responsible for landing of seasonal key initiatives considering end to end consumer journey.
  • Drive x-Functional Communication & Alignment: This role will need a smooth and effective cross functional communication including marketing, channels, and other relevant internal stakeholders to land seasonal strategy and assortment with both GCA and Global organization.
  • Other Routine: including business performance analysis, system & file management, sample management

 

 KPI’s

  • Category NS, Net Margin and Contribution across GCA
  • Sell-out
  • Forecast & data accuracy
  • Market share
  • Achievement of key SBP initiatives

 

Key Relationships

  • Global BU and GTM
  • GCA product team (incl. BU and Creation Center Shanghai)
  • GCA Brand Marketing
  • GCA Offline Channels (Buying, Own Retail, Franchise & Wholesales, etc.)
  • GCA Demand Planning/Finance
  • Other Markets Originals BU

 

Knowledge, Skills and Abilities

  • Expert understanding of China market and consumers and commercial needs (especially Apparel perspective) and ability to interpret insights against strategy.
  • Presentation/communication, negotiation and influencing skills
  • Strong data analysis skills and ability to translate and articulate data results into clear business actions.
  • Distinct track record of success and high-level Category Management & Merchandising knowledge from in Apparel.
  • Strong cross-functional and stakeholder management experience across commercial functions (e.g. marketing, sales, buying, etc.) and support functions (finance preferred).
  • Positive and organized work ethic, ability to organize teams and to process cross functionally
  • Solution Oriented and Agile Mindset, be able to adapt to fast-paced working environment
  • Team player with high level of integrity & attention to detail

 

Requisite Education and Experience / Minimum Qualifications

  • 8+ years of experience in category management/product required
  • University degree in Business or equivalent professional experience
  • Sporting goods/fashion industry experience preferred
  • Fluent in English
  • Strong Computer Skills including Outlook, Word, Excel (Pivot), Powerpoint, etc
  • Passion for sports and fashion lifestyle and belief that through sports we have the power to change lives
  • Willingness to travel up to 15-20% of time

AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.

  • COURAGE: Speak up when you see an opportunity; step up when you see a need..
  • OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
  • INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
  • TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
  • INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
  • RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.


At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.

– Culture Starts With People, It Starts With You –

By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.

Job Title:  Senior Manager, Category Management, Originals Apparel

Brand: 
Location:  Shanghai
TEAM:  Brand Management & Communications
State:  SH
Country/Region:  CN
Contract Type:  Full time
Number:  550020
Date:  Sep 22, 2026
Apply now »