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Senior Manager Retail Design Experience

 

Senior Manager Retail Design Experience 

 

 

Location: Shanghai (China)

 

 

Purpose & Overall Relevance for the Organisation:

 

This role is to 

 

  • Drive the C4C concept creation and implementation of retail design concepts and solutions for GCA through Flagship Stores and the Pilots in VM/ISC - ensuring locally relevant design solutions that are also on-brand - bringing global retail creative direction to life for GCA
  • Develop retail design concepts and solutions that create brand desire for Chinese consumers and set world-class standards for the image of the adidas brand in GCA, and enable GCA to successfully implement the global vision through experience touch points 
  • Inspire a winning culture and drive operational excellence through Retail design experience team, and collaboration with the HQ teams and other markets
  • Interact the Global development & landing of Global new concepts and the optimization of all consumer touchpoints to elevate consumer impact in GCA. 
  • Promote instore communication as a profit center contributor.

Key Responsibilities: 

 

  • Drive the C4C (China for China) concept design development in VM/ISC 
  • Develop VM/ISC manuals and tools for GCA to implement the concepts. 
  • Drive the cascade of global VM & ISC guideline to GCA VM & ISC teams across mid/long term tools 
  • Drive compliance of local executions in GCA in line with global guidelines across VM & ISC as well as seasonal campaigns
  • Orchestrate and gather input on current and future retail concepts and formats, digital and physical experiences, VM/ISC and other experience topics based on local customer/consumer and channel distribution needs 
  • Become the Market communication counterpart for the Global HQ VM/ISC team
  • Validate global deliverables on current and future key store concepts, VM/ISC and Consumer Experience elements are in line with China input
  • Drive strong partnership with local execution team ensuring brand look and feel lands correctly in key stores across China
  • Interact VM/ISC execution across channels and formats according to concept guidelines 
  • Drive the design review & approval process cross key stakeholders for flagship stores/ new concept pilots, as well as manage the approval process with Senior Leadership Team if required
  • Continue to optimize & develop a stronger creative design vendor pool with NTP, ensuring high quality of delivery to the China market
  • Establish and maintain process driven and solution-oriented communication with key stake holders
  • Takes ownership for Talent Management processes to grow, develop himself/herself and closely touch base with line manager in order to retain talents
  • Promote a high-performance culture by aligning clear expectations and individual goals with line manager
  • Translate the company goals into specific actions and business plans. Self-control and take care of self-performance and results
  • Additional projects as agreed

 

Financial

  • Be responsible on design execution cost review and managing cost efficiency for Flagship/ pilot stores of GCA

 

Key Relationships: 

 

  • Global Retail Concept teams
  • Omni Chanel Marketing teams
  • Global Merchandising teams
  • Business Units
  • China Brand Activation 
  • China Business Units
  • China Store Design & Construction
  • China Finance 
  • China Procurement
  • China Ominichannel 
  • China Retail Expansion 
  • HK & TW counterpart

 

Key Relationships outside adidas: 

  • Government Authorities
  • Landloards 
  • Agencies
  • Vendors, Supplies

 

Knowledge, Skills and Abilities: 

 

  • Deep knowledge in retail Visual Merchandising, combing theoretical with practical experience.
  • Proven track record in new store environment / concept creation and development
  • Strong organisation skills and flexibility.
  • Specialist in technical skills.
  • Proven track record in project management.
  • English fluent: verbal, written & spoken. Another European language is an advantage.
  • IT: Microsoft Office advanced. iShopShape is an advantage.

 

Requisite Education and Experience / Minimum Qualifications: 

 

  • Business or Marketing Degree.
  • 6-10 years’ experience in retail visual merchandising including fashion retailing.
  • 2+ years working with Global markets or 1+ years working in a top tier adidas market.
  • 2+ year’s management experience.

 

AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.

  • COURAGE: Speak up when you see an opportunity; step up when you see a need..
  • OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
  • INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
  • TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
  • INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
  • RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.


At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.

– Culture Starts With People, It Starts With You –

By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.

Job Title:  Senior Manager Retail Design Experience

Brand: 
Location:  Shanghai
TEAM:  Retail
State:  SH
Country/Region:  CN
Contract Type:  Full time
Number:  547090
Date:  Jul 10, 2026
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