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Assistant Manager Retail Ops FO, South

Assistant Manager Retail Operations FO, Region

Area:                                                                                                             Country/ Cluster China

Department:                                                                                                Retail Ops

Director Reporting Line:                                                                           Director /Sr Manager Retail Ops, FO

Indirect/Secondary Reporting Line:                                                       N/A

Location:                                                                                                       Shanghai/Guangzhou/Chengdu/Beijing

GSMS Grade:                                                                                                M4

Number of Personnel Managed:                                                            -

Cost Center/Budget and/or Revenue Responsibility:                         -

 

 

PURPOSE & OVERALL RELEVANCE FOR THE ORGANISATION:

Drive the district profitability by meet or exceeding sales & profit targets; Coaching Store Managers to drive commercial success and excel in customer service; Ensuring proper execution of established policies, procedures, initiatives, and directives.

 

KEY RESPONSIBILITIES:

 

Planning

  • Plan Stores objectives with Director / Sr. Manager Retail Operations FO, Region
  • Plan actions plans to reach targeted KPI’s

 

Management

  • Take full ownership of the district and its commercial success
  • Plan and prioritize structured store visits to maximize the district’s performance
  • Manage delivery of own retail KPI’s (qualitative and quantitative) in the district
  • Ensure proper in-store Brand execution, according to established standards and directives, in all stores within the district
  • Pro-actively analyse sell-through figures and develop action plans with stores managers to achieve productivity and image targets
  • Ensure compliance with established policies, procedures, initiatives and directives

 

Financial

  • Manage and deliver retail financial KPI’s

 

System and Processes

  • Manage retail KPI’s and tracking/reporting systems.
  • Ensure  operational system efficiency and training.

 

People Management

  • Create a high-performance culture by setting clear expectations, analyzing performance and giving appropriate and prompt feedback, including actively managing poor performance
  • Ensure compliance to established HR policies and procedures
  • Recommend structural or human changes in store in order to achieve sales and brand targets
  • Coordinate with store managers on staff recruitment, retention and development.
  • Coordinate with HR on relevant HR projects like internal referral, performance review, succession planning, etc.

 

Training and Development

  • Identify and recommend training and development needs
  • Coach Store Managers to increase their stores’ sales, productivity and profitability
  • Own succession planning for the district
  • Ensure quality & efficiency of training

 

KPIs

  • Store business KPI’s
  • Image/consumers satisfaction KPIs.
  • Staff turnover and satisfaction KPI’s

 

 

KEY RELATIONSHIPS:

  • Visual Merchandising
  • Retail Excellence
  • Retail Business Planning
  • Marketplace Management
  • Omni Buying
  • Retail HR
  • Finance
  • IT
  • SCM

 

EXPERIENCE / SKILLS REQUIRED

Competencies / Attributes

  • Excellent organizational skills
  • Strong management skills
  • Excellent interpersonal/communication skills
  • Results oriented
  • Consumer service oriented
  • Team player
  • Able to multi-task

 

Knowledge/Experience

  • Minimum of 5 years’ experience in a retail multinational company
  • Minimum 3 years’ experience in regional management

 

Educational Background

  • University Degree or strong retail store management experience

 

PC/Language/Other Skills

  • High level knowledge and skills in Microsoft products
  • Strong presentation skills
  • Be able to communicate in English 

AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.

  • COURAGE: Speak up when you see an opportunity; step up when you see a need..
  • OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
  • INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
  • TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
  • INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
  • RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.


At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.

– Culture Starts With People, It Starts With You –

By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.

Job Title:  Assistant Manager Retail Ops FO, South

Brand: 
Location:  Shenzhen
TEAM:  Retail
State:  GD
Country/Region:  CN
Contract Type:  Full time
Number:  550161
Date:  Sep 23, 2026
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