Purpose & Overall Relevance for the Organisation:

Support the enhancement, development of Franchise Operations in SEA, in line with global/hub strategic plans and cluster/country commercial needs.

Key Responsibilities:

• Act as the key responsible contact for Franchise Operations in SEA, representing the Franchise business model internally and externally
• Partner with country teams to support commercial needs to drive Franchise KPIs, leading to Net Sales achievement; work closely with Retail Operations for a one monobrand approach
• Collaborate with SEA counterparts to enable country Franchise Operations teams achieve commercial objectives
• Keep open communications within the SEA Commercial team to foster synergistic relations
• Collaborate with the EM hub team to understand the global/hub strategy for Franchise Operations and work with the country DTC and Franchise leads on developing a SEA strategy
• Support the Director for Retail and Franchise Operations Excellence on ensuring the SEA strategy is communicated across key stakeholders, that milestones are planned and met, and results measured
• Track and analyze Franchise performance (sell out, KPIs) in SEA and work on initiatives to support needs seen
• Work with the country Franchise leads on a timely update of roll out plans (opening, upgrades, closures); work with SEA Marketplace, SEA Retail Operations on opportunities seen for new concepts or expansion
• Support country teams on the opening process for new stores, linking closely to the Retail BPM process in place for SEA; work with SEA and EM counterparts on ensuring the best possible consumer experience is reflected across Franchise stores
• Continuously gather insights and inputs from the country teams to stay close to ambitions/plans/goals and work with the EM hub team to provide for the future
• Monitor critical/key projects within SEA involving Franchise Operations, ensuring open and timely communication to stakeholders
• Be the voice of the SEA country teams

Key Relationships:

• SEA Commercial Lead
• SEA Commercial Team
• SEA Retail and Franchise Operations Team
• SEA Brand Activation, SEA VM
• Country Retail Directors
• Country Franchise leads
• EM Franchise Operations
• EM Consumer Experience
• EM Marketplace

Knowledge, Skills and Abilities:

• Strong presentation, communication, negotiation and influencing skills, especially with senior stakeholders within a global matrix organization.
• Strong cross-functional and stakeholder management experience across commercial functions (e.g. marketing, sales, etc.) and support functions
• Franchise Operations background
• Project Management
• Fluent spoken and written English
• Regional languages an advantage, but not required
• Willingness to travel upwards of 20% of time

Requisite Education and Experience / Minimum Qualifications:

• University or College Degree or equivalent operational business experience
• Understanding of Retail, Finance, Logistics and Marketing
• IT Skills:
  • Outlook:                advanced
  • Word:                    advanced
  • Excel:                    advanced
  • Powerpoint:          advanced