Purpose & Overall Relevance for the Organisation:

Support profitable and sustainable growth across the key account partner group by coordinating account activity and delivering strong seasonal execution.

This role will help turn account plans into action by supporting sell-in and sell-through, monitoring performance and ensuring activity aligns with adidas sales, margin, market share and brand objectives.

Key Responsibilities:

• Support the Manager and Director, Key Accounts in delivering the overall strategy for the key account partner group
• Build strong working relationships with customer contacts and maintain alignment on commercial priorities, key initiatives and timelines
• Support the development and execution of account plans, seasonal strategies and operational business plans across relevant categories
• Coordinate sell-in and sell-through activity throughout the Go-To-Market cycle, working closely with customers and internal teams to deliver against agreed plans
• Partner with Sales, Account Marketing, Category, Customer Service, Planning and Supply Chain to support seamless account execution
• Monitor sales performance, order book status, inventory, sell-through and delivery performance, identifying risks and opportunities early
• Support accurate forecasting and reporting across monthly, seasonal and annual planning cycles
• Maintain customer insights, account information and planning documents to enable clear decision-making and cross-functional alignment
• Support receivables management and work with relevant teams to help maintain healthy account performance
• Deliver a consistent and high-quality customer experience through responsive communication, reliable follow-through and strong relationship management

KPIs:

• Achievement of net sales, margin and market share objectives across the key account partner group
• Delivery of seasonal sell-in, sell-through and account plan actions
• Accuracy of forecasting, order book tracking, customer reporting and account information
• Compliance with agreed budgets, trading terms, customer agreements and internal processes
• Effective support of receivables and Days Sales Outstanding performance
• Quality of customer engagement, internal stakeholder feedback and delivery of agreed account actions

Key Relationships:

• Key account partner group contacts
• Director, Key Accounts and Manager, Key Accounts
• Sales Development
• Account Marketing
• Category, Range Management and Merchandising
• Customer Service
• Planning, Supply Chain and Order Fulfilment
• Finance and Credit

Knowledge, Skills & Abilities:

• Strong commercial mindset with a clear focus on customer needs, account performance and sustainable growth
• Experience in sales, key account support, wholesale account management or a similar commercial role
• Sound understanding of account planning, sell-in, sell-through, order book management and forecasting
• Ability to analyse sales, inventory, customer and market data and turn insights into practical recommendations
• Strong communication and relationship-building skills, with the confidence to work across internal teams and external customer stakeholders
• Excellent planning, organisation and time management skills, with the ability to balance competing priorities and seasonal deadlines
• High attention to detail when managing forecasts, order books, reports and account information
• Confident using Microsoft Office, particularly Excel and PowerPoint
• Experience using SAP, CRM platforms or similar order management systems is desirable
• Collaborative and dependable working style, with the ability to operate effectively in a fast-paced, cross-functional environment
• Flexible, solutions-focused approach to customer and business challenges

Requisite Education & Experience / Minimum Qualifications:

• University degree in business, marketing, sales or a related discipline, or equivalent relevant experience
• Minimum two years’ experience in sales, key account support, wholesale account management or a similar commercial environment
• Experience supporting key or major wholesale accounts is preferred
• Experience within sport, retail, apparel, footwear, fashion or FMCG is preferred
• Experience working with cross-functional teams and external customer stakeholders
• Experience using sales reporting, forecasting, order management or CRM systems is desirable