Purpose & Overall Relevance in the Organization

The goal of the eCommerce (eCom) team is to deliver one integrated consumer journey to create a premium and seamless experience so that we not only meet their expectations, but also exceed them while meeting our targets when a consumer leaves our touch point.

Position Summary

The Partner Platform Business Planning Manager is a critical role to be responsible for short-mid-term business planning and suggesting effective strategy and tactics on key Partner Platforms (Marketplaces) co-working closely with Platform Managers, Buying Team, and Analytics Team members to effectively drive the business in each Platforms. The responsibilities include capturing business platforms, understanding consumer in-sight, and business opportunity analysis, effective promotion planning, and G2M business planning for focus products by season, as well as promotion review after implementation. Another important role for this position is instilling a Data Driven Culture throughout the entire Platform Team.

Key Responsibilities:

• Partner Platforms Business Planning

Lead for development of annual sales plan and strategy (internal) for each Partner Platforms (PF) in line with Japan e-com strategic framework.

• Planning of key initiatives and building blocks for each PF.
• FP-NS SOB, MKD% and MaEX planning and simulation.
• Incorporate mid-term goals and strategies which agreed with each PFs into the internal business planning, and work with each PF team to concreate strong plan.
• Deploy the plans and strategies into each PF team and reflect it to Day-to-Day business building blocks.
• Collaborate with PF team, Buying Team, and Digital Analytics Team members to comprehensively analyze sales performance data and information, future product initiatives, and market trends for each PF, and translate identified product opportunities into channel strategies and plans.

• Partner Platforms Day-to-Day Business planning , process management and analysis　

Lead and manage the process from planning to review for driving day-to day business in JP eCom team.

• Weekly basis LE management.
• Deep dive into each PF situation, identify opportunities and required actions, and head up to PF and eCom Team.
• Lead the re-planning in team when revisions are required.
• Visualize and manage commercial plan and status.
• Perform analysis required for planning with Analytics Team, and Ad-hoc analysis as needed.
• Provide process and resource support for each PF Mgr to effectively review WBR and MBR.
• Review the results of TTL PF business and each Key CP in the MBR in cooperation with each PF Mgr and Analytics Team.
• Measure the effectiveness of advertising investments for each PF, compile regular reports, and propose optimizations.

Co-work with Analytics team, support PF Director to set up RFC 　

KPIs:

• NS, FP-NS SOB, MKD%, MaEX, MaEX%,
• Traffic, CVR, AOV, (ASP, UPT), UU, AOF, AT
• Growth%, Market Share, SIS SOB

Knowledge, Skills and Abilities:

• • Proactively deliver data-based recommendations for quantifiable improvements in business results and consumer satisfaction
  • Entrepreneurial mindset – Results & Profit oriented
  • Strong collaboration mindset to be able to work in harmony with key stakeholders such as Platform team, FP&A, Buying team and Digital analytics team members.
  • Steer development of recommendations with deep analyses and initiatives to complex tasks and projects
  • Have excellent analytical and problem-solving skills, excellent organizational and planning skills and an improvement-focused mind able to challenge the norm.
  • Able to understand and explain issues and identify and communicate the situation clearly at a high level.
  • Good verbal and writing communication skills with the ability to communicate clearly and effectively to internal stakeholders and to write and prepare correspondences to eCOM leadership team.

Requisite Education and Experience / Minimum Qualifications:

• Bachelor’s degree preferably in Statistics, Mathematics, Business Administration, Economics, or Similar Discipline
• Minimum 1-3 years of working experience in eCommerce/Digital Marketing environment – preferably in apparel or footwear business or in Platformer(s)
• Microsoft Excel and Power Point skill as requirement

Hands-on experience in BI tools at least 2 of these (Tableau, SQL, Python Qlickview, Alteryx, HANA, MSTR, or Power BI) is preferable.

• Strong problem-solving skills to identify, analyze, and propose solutions to various business issues.
• Native in Japanese, business level of English is preferred　Passion for sports

Key Relationships:

• • eCommerce team (Partner Platforms/D2C/Buying/Analytics/Ops)
  • Brand Activation/Digital Activation
  • Global Digital and eCom team
  • Brand BU
  • FP&A
  • Legal
  • Partner Platformers(external)