GTM Originals Working Student
Purpose & Overall Relevance for the Organization:
Assisting Go-To-Market Managers in managing the business success of the categories Originals in East Europe by supporting the development and implementation of a robust category plan, within the strategic framework set by Europe BU & following the Strategy execution plan.
Key Responsibilities:
GTM:
- Support GTM managers in their daily tasks.
- Support for a local category marketing plan (GTM plan) in line with strategic objectives for different product divisions.
- Support the team in administrative and organizational tasks.
Collaboration & Process:
- Act as a support / contact person for Sales Managers as well as cross-functional marketing teams for GTM related questions.
- Support the GTM team in developing the category plan and support handover to Sales.
- Support the efficient execution of sample order process.
- Support milestone execution.
Commercial & Analytics:
- Learn to work efficiently in X-functional environment.
- Support the successful road to sell-in process.
- Work with available market data to help the team build dedicated product division plans.
- Perform marketplace analysis, benchmark, trend-forecast.
Knowledge, Skills & Abilities:
- Consumer focus with product knowledge
- Good organizational talent
- Good presentation skills
- Analytical skills: fluent knowledge of EXCEL & POWERPOINT is a must.
- High interest in fashion, culture & sport
Requisite Education and Experience:
- University student in the field of Business / Marketing
- Experience / previous internships in Sales / Marketing / Product management would be a plus
- Fluency in English spoken & written mandatory.
- IT skills: Excel, PowerPoint, Outlook
- Openness to work with hybrid teams (remote work)
- People Connector – inclusive mindset and team player living DEI standards
At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.
– Culture Starts With People, It Starts With You –
By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.