Purpose & Overall Relevance for the Organization:

Ensure sustainable and profitable market share and net sales growth in the Fashion channel while driving the positioning of all adidas brands by Wholesale distribution channels in line with the European Brand & Channel strategies.

Key Responsibilities:  

General:

• Maximize market share of adidas with respective customers (Join Venture of one of Global Accounts within EE Structure)
• Contribute to the yearly and long-term planning for Fashion Accounts, by determining sales, gross-profit plans, implementing marketing strategies, analyzing trends and results
• Translate the EE commercial strategies and ambitions into functional targets for the Fashion accounts and measure performance on the set KPIs 
• Implement state of the art of account management
• Work closely with other departments to develop a winning strategy for increasing market share across the EE countries
• Drive regular sales forecast process in line with Channel Head for the IBP planning
• Measure and report on customers sell through, on adidas/Reebok orderbook, while maximizing sell outs on full price
• Monitor competitors activities within our customers environment and propose win-win action plans to increase market shares
• Continuously improve and develop key sales & customer service processes to provide excellence in service and efficiency in the organization
• Apply effective communication methods to senior management and stakeholders internally and externally, in showing expertise across key retail & digital metrics
• Take part in cross functional projects/processes in Central Cluster

Authorities:

• as per the adidas authorization matrix

Key Relationships:

• Defined Retail Partners
• Other EE Sales channels
• East Europe Sales Teams
• East Europe Customer Service
• East Europe Sales Operations
• East Europe Omnichannel Departments
• East Europe Brand Activation Departments
• East Europe GTM managers
• East Europe DPC and Digital structures

KPIs:

General:

• Net sales target achievement
• Sales deductions target achievement
• Standard margin target achievement
• Contribution target achievement
• Budget compliance
• DSO targets
• DPC targets

Channel specific:

Knowledge, Skills and Abilities:

• Sales manager with proven track record of successfully managing accounts in mid to large sales organization
• Be able to work in virtual teams
• High analytical skills for strategy development, business planning decision planning
• Strong interpersonal skills - very good communications and negotiating abilities as well as high presentation and relationship management
• High degree of commercial and business acumen knowledge (e.g. sales, retail, trade marketing, customer service, finance and controlling)
• Natural passion for trends and fashion
• Mental flexibility, initiative and determination
• Fluent in written and spoken local language – Polish - as well as English. Skills and abilities in other languages are an added plus

Requisite Education and Experience / Minimum Qualifications: 

• Master degree, preferably in business administration or marketing
• Functional: > 3 years’ experience in sales, marketing and / or consulting area
• Industry: consumer driven, ideally apparel/fashion/shoes or FMCG
• Leadership: (none)
• Exposure: sports/fashion