GTM Football Working Student

Purpose & Overall Relevance for the Organization:

Assisting Go-To-Market Managers Football in managing the business success of the category in Central & East Europe by supporting the development and implementation of the category plan, withing the strategic framework set by Europe BU & following the Strategy execution plan.

 

Key Responsibilities:

GTM:

  • Support for GTM managers in their daily tasks.
  • Support for a local category marketing plan (GTM plan) in line with strategic objectives for different product divisions.

Collaboration & Process:

  • Act as a support / contact person for Sales Managers as well as cross-functional marketing teams for GTM related questions.
  • Support the GTM team in developing the category plan and support handover to Sales.
  • Support the efficient execution of sample order process.

Commercial & Analytics:

  • Learn to build up a full marketplace attitude (all countries & channels: DTC, wholesale)
  • Support the successful sell-in process.
  • Work with available market data to help the team build dedicated product division plans.
  • Perform marketplace analysis, benchmark, trend-forecast.

 

Knowledge, Skills & Abilities:

  • Consumer focus with product knowledge
  • Good organizational talent
  • Good presentation skills
  • Analytical skills
  • High interest in Football, fashion & sport

 

Requisite Education and Experience:

  • University student in the field of Business / Marketing
  • Experience / previous internships in Sales / Marketing / Product management would be a plus
  • Fluency in English spoken & written mandatory (Polish, Czech not required)
  • IT skills: Excel, PowerPoint, Outlook
  • Openness to work with hybrid teams (remote work)
  • People Connector – inclusive mindset and team player living DEI standards

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

Job Title:  GTM Football Working Student

Brand:  adidas
Location:  Prague
TEAM:  Marketing & Communications
State:  101
Country/Region:  CZ
Contract Type:  Intern
Number:  510494
Date:  Apr 29, 2024